Wendy Bretches

Enterprise Program Leadership & Transformation

• Direct global business programs spanning customer data governance, marketing analytics, technology integration, and AI enablement across Hach and Water Quality operating companies.
• Establish strategic roadmaps and operating frameworks aligning people, processes, technology, and data to support enterprise growth objectives.
• Lead cross-functional initiatives requiring coordination among commercial, marketing, IT, legal, privacy, and executive leadership teams to deliver enterprise-wide business outcomes.
• Drive continuous improvement initiatives and standard work adoption to improve operational effectiveness and sustain long-term organizational performance.

Data Governance & Operational Excellence

• Own strategy and governance for global customer data assets, ensuring consistency, quality, scalability, and compliance across multiple enterprise systems.
• Lead enterprise initiatives focused on data integrity, customer governance, privacy compliance, and risk reduction across global operations.
• Partner with legal and business stakeholders to implement governance processes aligned with global privacy regulations, including GDPR, CAN-SPAM, CASL, and enterprise privacy standards.
• Govern complex technology ecosystems and system integrations supporting customer engagement, commercial effectiveness, and business intelligence capabilities.

Strategic Analytics & Business Intelligence

• Lead global analytics teams responsible for transforming business and customer data into actionable insights that informed executive decision-making and growth strategies.
• Develop KPI frameworks, executive dashboards, and performance measurement systems that provided visibility into business performance and opportunities for optimization.
• Direct development of advanced attribution and measurement models to quantify enterprise program impact on demand generation, opportunity creation, and revenue outcomes.
• Advance predictive analytics capabilities to improve forecasting, prioritization, resource allocation, and strategic planning.
• Translate complex analytical findings into business-focused recommendations for senior leadership and commercial stakeholders.

AI Strategy & Innovation Leadership

• Establish and lead an enterprise AI governance structure through creation and sustainment of an AI Technology Council.
• Develop and execute an enterprise AI strategy, identifying opportunities to apply emerging technologies to business processes, operational efficiency, and customer engagement.
• Oversee AI initiatives from concept through deployment, ensuring alignment with business objectives, timelines, budgets, and adoption goals.
• Partner across functions to integrate AI-enabled solutions into enterprise workflows while establishing performance measures to quantify business value.
• Serve as executive advocate for responsible AI adoption, innovation, and organizational capability development.

Financial & Portfolio Management

• Manage global budgets, resource plans, timelines, and priorities across multiple strategic initiatives and operating teams.
• Balance competing business priorities while ensuring delivery of high-impact programs aligned with commercial and enterprise objectives.
• Evaluate and manage strategic vendor relationships, technology investments, and business platforms supporting enterprise operations.

Talent Leadership & Organizational Development

• Lead diverse global teams encompassing analytics, customer data management, and AI specialists.
• Build organizational capability through coaching, mentoring, talent development, and succession planning.
• Foster a culture of innovation, accountability, continuous improvement, and data-driven decision making across multiple functions.

• Management of data quality team consisting of translations, assets, visibility, and product information experts
• Managed key system implementations and integrations to enhance data quality processes
• Drive the strategic direction of translations, customer data, asset management, and product information
• Privacy representative for Water Quality Platform, ensuring compliance, training, and providing guidance
• Champion and evangelist for digital marketing across WQ
• Management of department budget, supporting internal processes and finance, hitting key KPI Spearheaded duplicates reduction project, decreasing database size by 25%, resulting in $80k savings 25% or $80k savings
• Coach, mentor and development of direct reports
• Team engagement Implemented and managed offshore desk research team, reducing visibility costs by 50% while maintaining quality while improving quality
• Certified Practitioner of Market Visibility for Danaher

• Led global strategic initiatives to drive operational efficiency across multiple regions.
• Developed and implemented policies to enhance product quality and compliance standards.
• Collaborated with cross-functional teams to optimize supply chain processes and reduce costs.

• Led cross-functional teams to deliver web projects on time and within budget.
• Managed project timelines, ensuring alignment with company objectives and client expectations.
• Developed and maintained project documentation, including scope, requirements, and specifications.
• Coordinated stakeholder communication to provide updates and gather feedback throughout project lifecycle.
• Evaluated project performance, identifying areas for improvement and implementing corrective actions.
• Championed process improvements within the organization by identifying opportunities for increased efficiency and collaboration in web project management.

• Management of $53M product line including strategy, pricing, lifecycle management and portfolio reviews increasing sales 6% YoY
  • Launched two new products in 24 months utilizing the DDS tollgate process
  • Leader on growth initiative for digital marketing driving YoY growth of 6% in lab products
  • Worked on Domo engagement with Danaher team to define dashboard requirements for product managers to drive digital results
  • Cross-functional team leadership to drive growth of product line
  • Actively problem solved to drive continued growth in the business
• Managed global product lifecycle, ensuring alignment with market needs and company objectives.
• Executed comprehensive market analysis to identify emerging trends and customer requirements.
• Led cross-functional teams to develop and launch innovative water quality solutions.
• Collaborated with engineering teams to enhance product features based on user feedback.