SEAN OATNEY
Monument
Summary
Dynamic and results-driven franchise development leader with over 25 years of experience in multi-unit, multi-state franchise expansion, sales strategy, and business growth. Proven expertise in franchise sales, real estate selection, market expansion, and strategic planning. Adept at building high-performing teams, developing strong franchisee relationships, and driving business growth through data-driven decision-making. Passionate about fostering brand success through innovative sales and development strategies.
Overview
30
30
years of professional experience
1
1
Certification
Work History
Chief Development Officer
ARC Group Inc
06.2024 - Current
- Lead strategic franchise development initiatives, focusing on expanding the brand’s presence in key markets for multiple brands.
- Oversee real estate selection and market analysis to identify prime locations for new franchise units
- Develop and implement comprehensive franchise sales strategies to attract and onboard qualified franchise partners
- Collaborate with executive leadership to align development goals with overall business objectives
- Represent the company at industry events, enhancing brand visibility and fostering strategic partnerships
Vice President of Franchise Development
Tommy’s Express
03.2022 - 01.2024
- Spearheaded franchise sales and development initiatives, expanding the company’s footprint across key markets
- Developed and implemented long-term franchise growth strategies, including site selection and competitive positioning
- Built and maintained relationships with franchise brokers and lead generation firms, driving a robust pipeline of qualified candidates
- Provided comprehensive onboarding, training, and support to new franchise partners to ensure operational success
- Led negotiations for real estate site selection, ensuring compliance with brand standards and maximizing market penetration
- Sold 77 units in 24 months across US and 6 international developments.
Executive Vice President
United Franchise Group
06.2013 - 03.2022
- Directed the franchise sales and development team, achieving sustained growth and expansion across multiple territories selling over 300+ units in 6 states.
- Established key performance indicators (KPIs) to measure franchise success and ensure financial stability
- Drove business expansion by identifying, attracting, and onboarding qualified franchise partners
- Represented the company at industry conferences, franchise expos, and networking events as a key spokesperson
- Partnered with marketing, operations, and finance teams to align franchise development initiatives with business objectives
- Drove franchise resales in 50 states, directing broker relations with regional vice presidents resulting in over 150 units sold each for 5 years straight.
Director of Sales
United Franchise Group
06.2007 - 06.2013
- Managed franchise sales and development in an 11-state region, driving market expansion and increased brand presence
- Led negotiations for franchise agreements and ensured regulatory compliance
- Provided strategic direction for franchise owners to maximize unit performance and achieve sales goals
- Managed 26 countries in franchise development as well as 37 direct reports for both domestic and international growth.
- Averaged 650+ units sold each year during tenure.
- Directed and made decisions on all franchise development related expenditures in multiple platforms.
Regional Vice President
United Franchise Group
12.2003 - 06.2007
- Oversaw franchise sales in multiple regions, exceeding sales targets by 25% annually over four years
- Led a team of franchise sales representatives, providing training and development to drive business growth
- Conducted SWOT and goal analysis for franchisees, implementing strategies to increase sales and royalty volumes
Regional Manager
United Franchise Group
02.2003 - 12.2003
- Managed franchise development across a multi-state territory, optimizing market penetration and brand presence
- Developed and executed targeted sales strategies to drive unit expansion
Hardware & Software Sales VP
Grimco Inc.
01.2000 - 01.2003
- Built a new hardware and software division, increasing profitability and expanding product offerings
- Led sales training and development for franchise stores
Owner/Partner
Midwest Graphics
01.1995 - 11.1999
- Founded and scaled the business to over $1 million in revenue within four years
- Managed all aspects of business operations, sales, and staff development
Education
Business Studies -
Ohio University
Graphic Design -
Columbus College of Art & Design
Airborne Infantry -
U.S. Army
Certification
- Certified Franchise Executive, 12/31/25
- Steven Covey Leadership Course, 12/31/03
- Steven Covey Delegation Course I & II, 12/31/07
Timeline
Chief Development Officer
ARC Group Inc
06.2024 - Current
Vice President of Franchise Development
Tommy’s Express
03.2022 - 01.2024
Executive Vice President
United Franchise Group
06.2013 - 03.2022
Director of Sales
United Franchise Group
06.2007 - 06.2013
Regional Vice President
United Franchise Group
12.2003 - 06.2007
Regional Manager
United Franchise Group
02.2003 - 12.2003
Hardware & Software Sales VP
Grimco Inc.
01.2000 - 01.2003
Owner/Partner
Midwest Graphics
01.1995 - 11.1999
Graphic Design -
Columbus College of Art & Design
Airborne Infantry -
U.S. Army
Business Studies -
Ohio University
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