ROBYN TAFF
Denver
Summary
Dependable Sales Leader bringing demonstrated success, 12+ years of experience in Women's Health market and 2+ years in Biotech - Genetic testing lab space. Dependable and ambitious with an aptitude for meeting and exceeding sales quotas. Winning mentality with an adaptable personality.
Overview
18
18
years of professional experience
Work History
Senior Sales Representative
Bonafide Women's Health
10.2024 - Current
- Responsible for selling complete portfolio with 6 products
- Built territory from an under achieving territory to ending POA 2024 - 101% first time the territory hit goal in over 2+ years.
- POA 1 2025 - 102% to goal
- Increased sales revenue by building and maintaining strong relationships with key clients.
- Grew territory by cold calling and adding new writers
Account Executive
Myriad Genetics
01.2022 - Current
- Denver Metro Territory - Women's health Business Unit
- MyRisk Hereditary Cancer Testing - Genetic testing
- Prequel cfDNA Prenatal testing - Foresight carrier testing
- Responsible for growing new/existing accounts - maintain current accounts
- MyRisk above goal attainment 2023 - 102% and ranked 21st Q4
- 2024 trending - 30% YOY growth - MyRisk
- Leading team - Q2 - 105% to plan
Senior Sales Specialist
TherapeuticsMD
01.2012 - 01.2022
- Launched new birth control ring - Annovera.
- Sold complete portfolio, 3 products.
- Presidents Club winner - 2021 - both 1st and 2nd half of the year!
- Ranked #2 for the year overall - 2021
Business Development Manager
TherapeuticsMD
11.2012 - 02.2021
- Launched new drugs: - Imvexxy
- Launched new drug - Bijuva
- Launched new drug - Annovera
- Presidents club winner - 2013
- Presidents club winner - 2016
- Presidents club winner - 2019
Regional Field Trainer
TherapeuticsMD
01.2015 - 01.2019
- Field trainer for West Coast team
- Coach, mentor and train new hires
- Maintain current territory as well
Sales Representative
Warner Chilcott
01.2011 - 01.2012
- Launched new LoLoestrin birth control
- Sold Loestrin24
Sales Representative
Paycom Payroll
01.2007 - 01.2011
- Cold Called, Sold SAAS payroll/HR software and solutions to C-level executives, HR team and Payroll
- Presidents club winner 2009 & 2010
Education
Bachelor of Science - Business Administration & Marketing
University of Colorado Denver
Denver, CO05.2004
Skills
- Selling techniques
- Strategic sales planning
- Sales presentations
- Sales development
- Closing strategies
Timeline
Senior Sales Representative
Bonafide Women's Health
10.2024 - Current
Account Executive
Myriad Genetics
01.2022 - Current
Regional Field Trainer
TherapeuticsMD
01.2015 - 01.2019
Business Development Manager
TherapeuticsMD
11.2012 - 02.2021
Senior Sales Specialist
TherapeuticsMD
01.2012 - 01.2022
Sales Representative
Warner Chilcott
01.2011 - 01.2012
Sales Representative
Paycom Payroll
01.2007 - 01.2011
Bachelor of Science - Business Administration & Marketing
University of Colorado Denver
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