Rachielle Gillstrap
Denver
Summary
Dynamic and motivated event and sales professional with a proven track record in generating and maintaining professional relationships, implementing developmental strategies, and leading teams. Skilled in overseeing diverse projects from concept to completion, with expertise in cross-functional collaboration, making effective decisions under pressure, and demonstrating strong communication skills. A self-starter who thrives working independently and requires minimal supervision.
Overview
5
5
years of professional experience
Work History
Event Manager
Team Enterprises
01.2023 - Current
- Develop promotional events for both on and off premise accounts
- Work collaboratively with distributors and accounts to ensure the best event execution possible
- Hire, train, and maintain a roster of over 60 promotional staff
- Manage all expense reports, payroll and event staffing
Event Designer
Encore Catering
04.2023 - 01.2024
- Fostering new relationships including other vendors, clients, and venues through various channels of communication
- Managing new and existing client accounts including taking reservations, closing sales, and event execution while hitting a monthly sales quota
- Managing both on - site and off - site events including private parties, galas, weddings, etc
- Placing and managing reservation orders including linens, alcohol orders, and equipment necessary to execute events
Promotional Director
MAC Entertainment Group
08.2022 - 03.2023
- In charge of all promotions and events at three separate locations owned by MAC Entertainment in the Denver Metro area
- Successfully implemented sales tactics that doubled weekly revenue
- Lead all contract negotiations to fulfill customer needs
- Premise all staff related to events and promotional outreach including but not limited to scheduling, training, and overseeing execution while on site
- Track and document all results of marketing/ promotional efforts
- Maintain and nurture all business relationships aimed to increase future revenue and partnerships
Director of Public Relations & Business Development
Pride Roofing & Construction LLC
07.2020 - 09.2021
- In charge of designing and executing all public press releases including philanthropic program announcements, community relations, etc
- Quantified close to $300,000 in revenue while creating brand awareness
- Responsible for discovering and regularly attending community networking events, promotional events and brand strategic partnerships
- Responsible for account development, cold calling, assessing client needs, and identifying solutions
- Design brand merchandise and promotional items
- Social media management including Facebook, Instagram, LinkedIn, Website, Etc
Director of Business Development & Public Relations
Bulldog Roofing LLC
08.2020 - 08.2021
- In charge of facilitating and managing trade show/ public relation events including chambers of commerce, leads groups, and other third party organizations
- Quantified $375,000 worth of sales in the first 5 months as a sales representative
- Quantified $200,000 in residual business while in the role as Director of Business Development
- Prospects, coordinates, and manage roofing projects
- Establishes and nurtures B2B and B2C relationships with prospective clients and referral partners
- Responsible for brand management and development
- Social media management including Facebook, Instagram, LinkedIn, Website, Etc
- Work closely with the sales team to help generate revenue and discover new channels of opportunity
Education
Bachelor of Science - Kinesiology
Minnesota State University Moorhead
Moorhead05-2020
Skills
- Guest relations
- Team leadership and supervision
- On-site execution
- Schedule management
- Budget management
- Talent recruitment
- Cross-functional teams leadership
Timeline
Event Designer
Encore Catering
04.2023 - 01.2024
Event Manager
Team Enterprises
01.2023 - Current
Promotional Director
MAC Entertainment Group
08.2022 - 03.2023
Director of Business Development & Public Relations
Bulldog Roofing LLC
08.2020 - 08.2021
Director of Public Relations & Business Development
Pride Roofing & Construction LLC
07.2020 - 09.2021
Bachelor of Science - Kinesiology
Minnesota State University Moorhead
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