Summary
Overview
Work History
Education
Skills
Websites
Certification
Affiliations
Timeline
Generic

Paige Koning

Allenspark

Summary

Driven by curiosity, my career path has taken me through a diverse array of roles, each contributing uniquely to my understanding of the world and my place in it. Though my professional journey has spanned different industries (Retail, CPG, Equine, Ad Tech), a consistent theme has been my dedication to pushing boundaries. I find that my personal passions for rock climbing, paragliding, and training horses mirror the same principles I value in my career: resilience, patience, humility, and the pursuit of growth. I deeply respect the learning process and a commitment to thoughtful, continuous improvement.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Account Executive

Sovrn
04.2024 - Current
  • Drives new business acquisition efforts for Sovrn's suite of developed and emerging products including Sovrn //Exchange, //Signal, //Ad Management, and //Data
  • Creates tailored client solutions through a consultative and revenue-driven approach
  • Facilitates cross-functional collaboration between internal and external commercial, legal, product, technical, and ad ops teams to ensure seamless and accelerated integrations
  • Builds and maintains a robust pipeline of prospective clients in the ad tech publishing and data verticals


Business Development Specialist

Sovrn
01.2021 - Current
  • Spearheads the prospecting and development of new business opportunities for Sovrn's Data business
  • Proficient in data licensing across various verticals and use-cases, including targeting, audience segmentation, identity graphs, onboarding, reach, and measurement.
  • Secured high-value accounts through building rapport with key decision-makers, understanding their needs, and presenting customized solutions tailored to their requirements.
  • Orchestrates opportunity progression through the sales cycle by collaborating with internal and external commercial, data engineers, legal, product, and leadership
  • Gained and growing 4.1M annual recurring revenue for data business
  • Consistently grows and nurtures pipeline and book of business

Equine Program Director

Rocky Mountain Pathways Ranch
01.2018 - 12.2020
  • Managed equine physiology, behavior, and basic needs, including housing, nutrition, hygiene, and disease management.
  • Conducted daily health assessments to ensure the well-being of both horse and rider.
  • Trained animals using Natural Horsemanship techniques.
  • Executed disaster protocols, safely transporting over 20 large animals during the 2020 Colorado wildfires.
  • Taught high-school students horse behavior, handling, care, and riding.
  • Developed a Social and Emotional Learning (SEL) curriculum for equine programs, enhancing students' self-awareness, social skills, and decision-making

Retail Sales Representative

The Hershey Company
01.2016 - 12.2018
  • Managed $8M territory consisting of high-volume food chain grocers and mass merchandiser customers
  • Cultivated a network of influential key decision makers at all levels of internal, and external customers to achieve sales objectives and grow territory
  • Analyzed store-level sales daily to maximize territory performance with real-time inventory adjustments
  • Created efficient territory sales strategy for Denver Region with consistent +5% YOY growth
  • Partnered with regional level contacts for seamless execution from top-down support

Consumer Shopper Insights//Merchandising Excellence Co-op

The Hershey Company
07.2015 - 01.2016
  • Conducted data analysis for various projects for the Merchandising Excellence team
  • Prepared and presented corporate meetings at Hershey Global Consumer Innovation Center
  • Lead primary millennial-research projects in collaboration with the Hershey Shopper Marketing Research Team
  • Collaborated with design agencies to support innovation and new product implementation strategies to drive conversion, supporting Hershey Sales and Go-To-Market Team

Education

Consumer Packaged Goods and Food Marketing, Business Administration and Management, General

Western Michigan University
12.2016

Skills

  • Advertising Technology (Ad-Tech)
  • Big Data Licensing and Integration
  • Supply Side Platform Sales
  • CPG and Retail Sales, Marketing, Merchandising and Execution
  • Data-based Sales and Decision Making
  • Relationship Building and Management
  • Adaptability
  • Forecast Preparation
  • Pipeline Management
  • Consultative and Solution Selling
  • Self Sufficient
  • Contract Negotiation

Certification

  • Digital Media Essentials - Basis Technologies
  • Wilderness First Responder - NOLS
  • Data Essentials - Basis Technologies

Affiliations

  • Rocky Mountain Hang Gliding and Paragliding Association (RMHPA)
  • Certified Horsemanship Association (CHA)

Timeline

Account Executive

Sovrn
04.2024 - Current

Business Development Specialist

Sovrn
01.2021 - Current

Equine Program Director

Rocky Mountain Pathways Ranch
01.2018 - 12.2020

Retail Sales Representative

The Hershey Company
01.2016 - 12.2018

Consumer Shopper Insights//Merchandising Excellence Co-op

The Hershey Company
07.2015 - 01.2016

Consumer Packaged Goods and Food Marketing, Business Administration and Management, General

Western Michigan University
Paige Koning