NATHALY ZUNIGA
PROJECT MANAGEMENT SPECIALIST
Santiago De Cali,VAC
Summary
Adept Marketing Director with a proven track record at FUNDACION ECONCIENCIA, I excel in digital marketing and strategic planning. Leveraging communications management and creative direction, I've significantly boosted brand awareness through innovative campaigns. My ability to make key decisions, coupled with a strong project management skill set, has consistently driven engagement and conversions.
Overview
14
14
years of professional experience
12
12
years of post-secondary education
2
2
Languages
Work History
Marketing Director
FUNDACION ECONCIENCIA
Santiago De Cali, Departamento del Valle del Cauca
2011.04 - Current
- Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
- Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
- Created content and promotional materials to drive engagement and conversions.
- Boosted brand awareness by developing and implementing strategic marketing campaigns.
- Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
TOURIST PROMOTER
GOBERNACION DEL VALLE DEL CAUCA
Santiago De Cali, Departamento del Valle del Cauca
2022.01 - 2023.12
- Managed promotional booth setup, creating attractive displays to draw in potential tourist visitors in my city.
- Provided product samples, coupons and informational brochures to persuade people to visit our city.
Compliance Assistant
BANCO DE OCCIDENTE
Santiago De Cali, Departamento del Valle del Cauca
2010.10 - 2013.02
- Contributed to a positive work environment with strong interpersonal skills and proactive teamwork attitude.
- Answered incoming phone calls to process requests, transfer calls, or relay messages to appropriate personnel.
- Worked closely with management to provide effective assistance for specific aspects of business operations.
- Safeguarded sensitive information through proper documentation handling, data entry, and record maintenance procedures.
- Contributed to employee training programs on compliance matters, fostering a culture of awareness and responsibility.
Education
Post-Graduate Certificate - Project Management
UNIVERSIDAD AUTONOMA DE OCCIDENTE
Santiago De Cali, Colombia 2023.07 - 2025.11
BBA - MARKETING AND INTERNATIONAL BUSINESS
UNIVERSIDAD AUTONOMA DE OCCIDENTE
Santiago De Cali, Colombia 2005.07 - 2015.04
Skills
Communications management
Project management
Digital marketing
Key decision making
Campaign development
Strategic planning
Market analysis
Creative direction
Project oversight
Timeline
Post-Graduate Certificate - Project Management
UNIVERSIDAD AUTONOMA DE OCCIDENTE
2023.07 - 2025.11
TOURIST PROMOTER
GOBERNACION DEL VALLE DEL CAUCA
2022.01 - 2023.12
Marketing Director
FUNDACION ECONCIENCIA
2011.04 - Current
Compliance Assistant
BANCO DE OCCIDENTE
2010.10 - 2013.02
BBA - MARKETING AND INTERNATIONAL BUSINESS
UNIVERSIDAD AUTONOMA DE OCCIDENTE
2005.07 - 2015.04