MAURICIO BECERRA MORELLI
Ingeniero De Sistemas De Información
Barranquilla,ATL
Summary
Gerente orientado a objetivos con amplia experiencia en industria automotriz y habilidades de liderazgo comprobadas. Experto en aumentar la productividad y la satisfacción del cliente al tiempo que impulsa los ingresos y las ventas. Comprometido con la racionalización de los procedimientos y la optimización del talento de los empleados.
Overview
32
32
years of professional experience
10
10
years of post-secondary education
Work History
Director Comercial & Administrativo
Country Center S.A.S.
08.2023 - Current
- Negotiated contracts and product prices by collaborating with vendors and developers.
- Built relationships with clients to establish new contracts.
- Streamlined internal processes by identifying areas for improvement and implementing changes to increase efficiency.
- Used key metrics and prepared reports for senior management to monitor performance of commercial activities.
- Strengthíed client relationships through regular communication and timely resolution of issues, leading to increased customer satisfaction.
- Managed and analyzed budgets, P&L, balance sheets and sales reports.
- Devised pricing methodologies and industry strategies through economic and business analysis.
- Coordinated trade shows and other promotional events, showcasing company offerings effectively to prospective clients.
- Enhanced product offerings by conducting market research and identifying emerging trends within the industry.
- Analyzed sales data to identify opportunities for expansion into new markets, driving increased market share.
- Increased sales revenue by developing and implementing effective marketing strategies for commercial products.
- Managed budgets and financial reporting, ensuring accurate forecasting and cost control for optimal profitability.
- Implemented training programs for staff members, improving overall team performance and productivity levels.
General Director
MBM SOLUCIONES INTEGRALES
07.2020 - 07.2023
- Managed complex projects from inception to completion, ensuring timely delivery within budget constraints.
- Championed corporate social responsibility initiatives, enhancing the company''s reputation within the community.
- Enhanced internal communication by implementing collaborative tools and holding regular team meetings.
- Boosted sales performance through targeted marketing campaigns and innovative product offerings.
- Drove continuous improvement efforts across all functional areas of the organization by setting clear goals and objectives with measurable results.
- Developed effective strategies for business growth, leading to increased market share and customer base.
- Strengthened customer relationships through exceptional service standards, prompt issue resolution, and proactive account management practices.
Gerente Comercial & Posventa
GRUPO AUTOMUNDO
09.2018 - 06.2020
- Negotiated contracts and product prices by collaborating with vendors and developers.
- Built relationships with clients to establish new contracts.
- Streamlined internal processes by identifying areas for improvement and implementing changes to increase efficiency.
- Used key metrics and prepared reports for senior management to monitor performance of commercial activities.
- Strengthened client relationships through regular communication and timely resolution of issues, leading to increased customer satisfaction.
- Improved profit margins through diligent expense monitoring and the implementation of cost-saving initiatives where appropriate.
- Achieved growth targets by devising creative promotional campaigns designed to attract new clients while retaining existing customers.
Director Regional Costa A.
Banco Finandina S. A.
1 2015 - 1 2018
- Responsible for the financial commercial operation of the dealership channel in the Caribbean region
- Managed a team of 11 Account Executives, Commercial Assistant, Portfolio Executive, and Insurance AIS
- Achieved credit placement targets and cross-selling goals.
Gerente Posventa
Auto Berlín S. A.
01.2013 - 01.2015
- Responsible for the after-sales operation (Service and Spare Parts) in Barranquilla and Cartagena
- Developed and executed strategic plans to achieve growth objectives and commercial focus
- Restructured the area and aligned the team with organizational goals.
Director Comercial
Distribuidora Nissan S. A.
01.2010 - 01.2013
- Implemented strategies to achieve organizational objectives
- Managed commercial teams, administrative operations, and COPASO
- Led the implementation and certification process for DSI
- Achieved significant sales growth and customer service improvement.
Gerente General
MBM Soluciones Integrales
01.2009 - 01.2010
- Responsible for the creation, implementation, and organization of the company
- Directed and executed activities to achieve organizational objectives.
Gerente de Zona Atlántico - Magdalena
Credititulos S.A.
01.2007 - 01.2009
- Managed the Commercial, Administrative, Portfolio, Treasury, and Logistics areas
- Achieved 100% goal fulfillment and increased revenue
- Led the design and execution of a successful event.
Administrador
Sintana Resort
01.2005 - 01.2006
- Responsible for the efficient operation of the residential complex
- Managed administrative, operational, and logistical personnel
- Implemented a collection system and improved customer satisfaction.
Director Comercial
Hecol Limitada
01.2003 - 01.2005
- Developed and implemented commercial and marketing strategies for the sale of apartments
- Achieved high sales results and was appointed as the condominium administrator.
Profesional Universitario
Delegación Departamental de la Registraduría Nacional del Estado Civil
01.2001 - 01.2003
- Coordinated different areas of the entity and organized electoral events
- Implemented geographic organization of the archive and achieved fast data transmission.
Gerente General
Organización Radial Olímpica S. A.
01.1999 - 01.2001
- Directed the administrative, commercial, and logistical operations of the organization
- Increased revenue, achieved goals, and improved signal reception.
Asistente de Gerencia de Ventas
Postobón S. A.
01.1998 - 01.1999
- Managed and developed tools for monitoring sales performance
- Designed consolidated reports to facilitate decision-making.
Ejecutivo de Zona
Cervecería Leona S. A.
01.1997 - 01.1998
- Penetrated and marketed the brand and product in the Magdalena and Guajira region
- Achieved market recognition and increased market share.
Ejecutivo de Ventas Zona Nor-Oriental
Perfumería Lemaitre S. A.
01.1996 - 01.1997
- Recovered and commercialized products in the Santanderes, Guajira, Magdalena, and Cesar regions
- Achieved sales goals and customer satisfaction.
Asesor Comercial
Cabynautos S. A. – Concesionario Daewoo
01.1995 - 01.1996
- Advised on the sale of new and used vehicles
- Introduced and positioned the Daewoo brand in the coastal market.
Coordinador Comercial
Irotama Hotel & Club
01.1994 - 01.1995
- Coordinated the commercial area for the sale of suites and club points
- Achieved 100% sales placement and customer satisfaction.
Asesor Comercial
Autonal S. A. – Concesionario Renault
01.1993 - 01.1994
- Advised on the sale of Renault vehicles and managed the trade-in of used vehicles
- Achieved high sales results and received recognition as a top salesperson.
Education
Diplomado en Gerencia Integral - Diplomado
Universidad Pontificia Javeriana
Barranquilla, ATL 06.2009 - 07.2009
Diplomado en Gerencia Comercial - Diplomado
Fenalco Atlántico
Barranquilla 04.2009 - 05.2009
Ingeniero de Sistemas -
Universidad De Los Andes
Bogotá, DC 02.1989 - 12.1993
Bachiller Técnico - Dibujo Técnico
Instituto Técnico Industrial Del Atlántico
Barranquilla, ATL 02.1981 - 05.1986
Skills
Customer Relationship Management
Personal Information
Date of Birth: 10-05-2023
References
- Juan Carlos López, Gerente Nacional de Mercadeo, Distribuidora Nissan S.A., 321 4537613
- Santiago Gómez, Vicepresidente Comercial, Hyundai, 320 8301017
- Ricardo Lerner, Gerente General, Credititulos S.A., 315 7215237
Timeline
Director Comercial & Administrativo
Country Center S.A.S.
08.2023 - Current
General Director
MBM SOLUCIONES INTEGRALES
07.2020 - 07.2023
Gerente Comercial & Posventa
GRUPO AUTOMUNDO
09.2018 - 06.2020
Gerente Posventa
Auto Berlín S. A.
01.2013 - 01.2015
Director Comercial
Distribuidora Nissan S. A.
01.2010 - 01.2013
Diplomado en Gerencia Integral - Diplomado
Universidad Pontificia Javeriana
06.2009 - 07.2009
Diplomado en Gerencia Comercial - Diplomado
Fenalco Atlántico
04.2009 - 05.2009
Gerente General
MBM Soluciones Integrales
01.2009 - 01.2010
Gerente de Zona Atlántico - Magdalena
Credititulos S.A.
01.2007 - 01.2009
Administrador
Sintana Resort
01.2005 - 01.2006
Director Comercial
Hecol Limitada
01.2003 - 01.2005
Profesional Universitario
Delegación Departamental de la Registraduría Nacional del Estado Civil
01.2001 - 01.2003
Gerente General
Organización Radial Olímpica S. A.
01.1999 - 01.2001
Asistente de Gerencia de Ventas
Postobón S. A.
01.1998 - 01.1999
Ejecutivo de Zona
Cervecería Leona S. A.
01.1997 - 01.1998
Ejecutivo de Ventas Zona Nor-Oriental
Perfumería Lemaitre S. A.
01.1996 - 01.1997
Asesor Comercial
Cabynautos S. A. – Concesionario Daewoo
01.1995 - 01.1996
Coordinador Comercial
Irotama Hotel & Club
01.1994 - 01.1995
Asesor Comercial
Autonal S. A. – Concesionario Renault
01.1993 - 01.1994
Ingeniero de Sistemas -
Universidad De Los Andes
02.1989 - 12.1993
Bachiller Técnico - Dibujo Técnico
Instituto Técnico Industrial Del Atlántico
02.1981 - 05.1986
Director Regional Costa A.
Banco Finandina S. A.
1 2015 - 1 2018
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