MARLA MILANO
Denver
Summary
Dynamic sales professional with a proven track record at Homebase, excelling in consultative selling and SaaS solutions. Consistently surpassed sales targets through strategic upselling and effective relationship-building. Adept at leveraging Salesforce CRM to drive growth and enhance customer engagement, while delivering compelling brand narratives that resonate with diverse audiences.
Overview
5
5
years of professional experience
Work History
Seasonal Brand Ambassador
Canada Goose
Denver
11.2025 - Current
- Build strong relationships with high-end clientele by delivering tailored luxury shopping experiences.
- Consistently exceed daily revenue goals, achieving top-seller status multiple times through strategic upselling and personalized product recommendations.
- Educate customers on product details, including craftsmanship, functionality, and care, to enhance purchasing confidence.
- Foster a high-energy retail atmosphere by collaborating with team members to meet and exceed store performance goals.
Regional Brand Ambassador
MOSH
Denver
05.2025 - 11.2025
- Facilitated the brand's regional entry into the Colorado market by establishing and nurturing high-value stakeholder relationships with King Soopers store management.
- Served as the primary liaison between the Los Angeles-based corporate team and local retail partners to secure prime placement for product activations and merchandising displays.
- Executed high-volume product demonstrations, distilling complex nutritional science and 'brain health' functional ingredients into accessible, brand-aligned messaging for diverse consumer segments.
- Consistently exceeded daily sales targets during in-store activations, utilizing a consultative approach to convert retail traffic into loyal brand advocates.
- Protein bars designed for brain health
Inside Sales Representative
Homebase
Denver
03.2025 - 10.2025
- Drive full-cycle sales outreach to small business owners, positioning Homebase as a payroll-first solution alongside its suite of scheduling and team management tools.
- Conduct live product demos to help prospects visualize how Homebase's platform can solve operational pain points and streamline compliance.
- Manage a high volume of outbound calls and emails daily, using consultative selling to qualify leads and tailor value propositions.
- Leverage discovery insights to upsell premium features and shift conversations toward long-term solutions, including full payroll implementation.
- Collaborate cross-functionally with account executives and leadership to iterate on outreach strategy and share feedback on demo effectiveness.
- Maintain a clean pipeline in Salesforce for accurate forecasting and smooth follow-ups.
- Actively contribute to a culture of growth by supporting team members, sharing best practices, and adopting coaching feedback to strengthen performance.
Content Creator
AdAction Interactive
Denver
05.2021 - 10.2022
- Produced 20+ keyword-optimized blogs and landing pages monthly, driving organic traffic and consistently improving search engine rankings. Utilized SEO best practices to align with target audience personas and enhance online visibility.
- Managed WordPress content uploads and backend edits, supporting seamless website migrations and improving user experience for key audiences.
- Developed detailed target personas for cybersecurity and internet products, aligning content strategy with specific user needs and preferences.
- Collaborated closely with SEO and analytics teams to adjust content for better engagement, contributing to high-ranking, data-driven content strategies.
- Led ideation and retrospective sessions for monthly content campaigns, producing top-performing content in multi-format production across channels.
- Interviewed and trained prospective team members, contributing to a scalable, effective content team.
Education
MA - Digital Communication and Media Arts
DePaul University
Chicago, IL01.2019
BA Honors - Marketing/Spanish Minor
DePaul University
Chicago, IL01.2016
Study Abroad -
DePaul University
Barcelona, Spain01.2015
Skills
- Inside Sales
- SaaS
- Consultative Selling
- Discovery & Qualification
- Software Product Demos
- Salesforce CRM
- Upselling & Cross-Selling
- B2B Sales
- Content Marketing/Strategy
- Creative Copywriting
- SEO (Ahrefs, GA)
- WordPress CMS
- Brand Storytelling
Timeline
Seasonal Brand Ambassador
Canada Goose
11.2025 - Current
Regional Brand Ambassador
MOSH
05.2025 - 11.2025
Inside Sales Representative
Homebase
03.2025 - 10.2025
Content Creator
AdAction Interactive
05.2021 - 10.2022
MA - Digital Communication and Media Arts
DePaul University
BA Honors - Marketing/Spanish Minor
DePaul University
Study Abroad -
DePaul University