María Juliana Pinto
Social Media Specialist - Business Administrator
Bogotá
Summary
Collaborative leader dedicated to fostering an engaged work culture through teamwork and relationship-building. Skilled manager with expertise in team leadership, organization, and customer relations. Known for equipping employees to handle daily functions independently. Diligent trainer and mentor committed to driving results through effective management practices. Strong problem-solving abilities with a focus on boosting performance and enhancing employee engagement
Overview
5
5
years of professional experience
18
18
years of post-secondary education
3
3
Languages
Work History
Paid Social Manager
Assumed a leadership role overseeing a team of executives and senior executives responsible for managing US-based client accounts, providing guidance for campaign execution across various social media platforms.
10.2022 - Current
- Defined target audiences from strategic perspective, ensuring alignment with client objectives and industry best practices
- Supervised campaigns and conducted in-depth data analysis to extract valuable insights
- Coordinated diverse administrative tasks related to performance evaluation, feedback provision, and internal recruitment processes
- Ensured effective communication between offshore team and external agencies
- Upheld quality standards for all deliverables, including campaign implementation, optimization, and reporting
- Developed and implemented strategies and initiatives aimed at enhancing team culture and values.
Social Senior executive
Collaborated with US accounts
2 2021 - 10.2022
- Executed social media campaigns through monitoring and goal-driven optimization
- Provided reporting on campaign performance, delivering insights
- Conducting analysis of target audiences, aligned with marketing goals and expected results
- Completion of billing process within Prisma.
Campaign Manager
Implementation, reporting, and optimization of Paid Social, Paid Search, and Programmatic media campaigns.
10.2019 - 02.2021
- Created audience proposals based on media objectives
- Established daily communication with US agencies.
Education
BBA - Business Administration
Universidad De Los Andes
Bogotá, Colombia 05.2001 -
Fashion And Luxury Goods -
Toulouse Summer School
Barcelona, Spain 05.2001 - 05.2019
Entrepreneurship And Innovation -
Toulouse Business School
Barcelona, Spain 05.2001 -
200hr Yoga Teacher Training -
Happy Yoga
12.2023
Therapeutic And Restorative Yoga -
Yoga-Ka
Bogotá Colombia 05.2001 -
Skills
Data analysis
undefinedPlatform Expertise
- TikTok
- Meta
- Snapchat
- Prisma
Timeline
Paid Social Manager
Assumed a leadership role overseeing a team of executives and senior executives responsible for managing US-based client accounts, providing guidance for campaign execution across various social media platforms.
10.2022 - Current
Campaign Manager
Implementation, reporting, and optimization of Paid Social, Paid Search, and Programmatic media campaigns.
10.2019 - 02.2021
BBA - Business Administration
Universidad De Los Andes
05.2001 -
Fashion And Luxury Goods -
Toulouse Summer School
05.2001 - 05.2019
Entrepreneurship And Innovation -
Toulouse Business School
05.2001 -
Therapeutic And Restorative Yoga -
Yoga-Ka
05.2001 -
Social Senior executive
Collaborated with US accounts
2 2021 - 10.2022
200hr Yoga Teacher Training -
Happy Yoga
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