MARÍA CAMILA BARRERA SÁNCHEZ
Bogota,CUN
Summary
Accountable, committed, organizable, recursive, Commercial Management Specialist, with a bachelor's degree in business administration, Account Management Executive with 12 years of experience in the Technology, Finance and Telecommunication sectors driving sales consultive account acquisition and retention, sales growth, and demand generations, Define strategies for distribution channels and portfolio. Skilled at engaging with customers and partners, pushing new software and hardware businesses throughout the highly complex LATAM market, and surpassing annual sales quotas. Designing strategies to impact competitiveness and business profitability. Goal-oriented in the generation of strategic alliances for opening new markets, structuring bidding processes, auctions, and relations with government entities. Management and Positioning of Cloud Solutions. Advanced level of English.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Digital Sales Specialist Data & AI
IBM COLOMBIA
06.2023 - Current
- Lead and define Customer Strategy to Cover Select Account
- Accountable for sales of IBM Data&AI Portfolio
- Create Campaigns in IBM for demand Generation and Build Pipeline
- Work with Sales Plays to position IBM Solution
- Work and Build Ecosystem Strategy
- Create and Define Strategy for security Products
- Manage Quarter Quota
- Overachievement 2023: 113% 2024: 125%
Global Accounts Sales Representative
LENOVO COLOMBIA
05.2022 - 12.2022
- Lead and define Customer Strategy to Cover Global Account Set
- Develop Catalog with Lenovo and Motorola Product for Customers
- Generate Forecast for Customers anticipating Hardware
- Position Lenovo Portfolio in Global account
- Create and Define Strategy for security and productivity Business Line
- Manage Quarter Quota
- Overachievement Q2 128% Q3 119%
Public Sector Sales Representative
LENOVO COLOMBIA
05.2021 - 05.2022
- Lead and define Customer Strategy to Cover Public Sector Account Set
- Develop Partner program to work with LENOVO
- Generate Forecast for Public Sector agreement Colombia Compra Eficiente
- Generate Forecast for Government account
- Create and Define Strategy for Business Line
- Overachievement Q3 102%, Q4 December 108%
Key Account Manager Public Sector
EPSON COLOMBIA
11.2020 - 05.2021
- Lead and Define the Customer Strategy to cover Public Sector Territory
- Develop and Execute Reseller Epson Program
- Generate Forecast for Public sector agreement (Colombia Compra Eficiente.)
- Create and Define Strategy for Business Line
- Overachievement January 128% February 115%
Territory Channel Manager
MICROSOFT COLOMBIA
11.2018 - 09.2019
- Lead and define the Partner strategy to cover sales in Public Sector territory in SMB - Corporate segments
- Develop and execute against a comprehensive account/territory plan
- Create & articulate compelling value propositions around MICROSOFT services
- Position the Microsoft Cloud portfolio in Public Sector accounts
- Direct the USE AND ADOPTION strategy of the Office 365, Azure, and Dynamics 365 tools through the distribution channel ecosystem
- Work with partners to extend reach & drive adoption
- Direct Microsoft tools training plan to channels and define the use of support funds to execute in strategic clients seeking the best implementation experience
- Manage contract negotiations
- Manage to bring assigned customers from the territory to a usability of 97% of Office 365 tools
- I led the negotiation process for the acquisition of 3 new clients in the Government sector
Sales Account Manager
DELL
07.2013 - 09.2017
- Accountable for sales of DELL solutions portfolio in Public Sector, telcos, and MidMarket with both existing and new customers and distribution channels
- Outbound and inbound communication with internal and external customers
- Present Dell solutions to senior staff within allocated accounts and influence outcomes to build market share
- Work closely with all stakeholders in the sales process
- Develops and plans account strategies and activities for specified accounts, in collaboration with the sales eco-system
- Work eagerly to gain new accounts and/or identify opportunities in account territory
- Experienced and capable of developing strategic plans
- Development of growth strategies for distribution channels
- Influence specifications for positioning solutions in clients in the government sector
- Own the customer experience and strive to exceed expectations through each engagement
- Ensure compliance with the quarterly quota
- Direction of the training plan for Dell solutions to channels and support for the end user
- Obtained sales over the compliance of 150% in 2016, 135% in 2015, and 140% in 2014, respectively
- Increased sales growth in assigned channels by 70% for the periods 2016 and 2017
- Developed a commercial strategy that allowed the inclusion of 3 Regional Distribution channels in the cities of Cali-Medellín-Bucaramanga to the company's distribution channel program
Investment Portfolio Manager - Voluntary Pensions
PENSIONES Y CESANTIAS ING.
12.2010 - 12.2012
- Accountable for position de ING voluntary pension portfolio
- Developed plan for the new customers with money resources, excess liquidity, and investments
- Implemented tax plan benefits for companies with employee funds
- Generate Strategic Alliances
- Generation of the weekly sales forecast
- Development of new ideas and projects for the product
- Creation and development of the Collection and Payment strategy
- I made new collections and Payment Agreements for Siemens, HP, and Alpina clients
- Obtained an over-compliance in the sales quota of 180% for 2012 and 150% for 2011
Education Account Manager
ETEK INFORMATION SECURITY
09.2008 - 11.2009
- Responsible for training in computer security sales
- Responsible for the acquisition of new clients to develop education plans
- Update training content and prices
- Prepared monthly sales forecast, and quotes and sales weekly reports
- Implement the design of communications to encourage attendance of courses
- Compliance with the assigned annual Gross Profit Quota
- Obtained a Sales Quota Compliance of 130% for 2009
- I generated a commercial strategy to obtain a new IT security provider for Ethical Hacking Training Courses
Inside Sales Representative Junior
HEWLETT PACKARD
03.2007 - 09.2008
- Responsible for the sales of the Personal Computing portfolio
- Execute opportunity and lead management
- Establishes a professional working relationship with the client
- Aligns the account strategy and sales motions to maximize client value
- Serves as the expert to the partner for complex information regarding product, services, and software transitions, promotions, and configurations
- Educates and updates partners on new HP technologies or solutions
- Identify the needs of the distribution channels in the Bermuda, Cayman, Curaçao, Jamaica, Barbados, Trinidad & Tobago, and the Dominican Republic
- Establishes and maintains account plans to promote sales growth
- Responsible for commercially supporting all distribution channels in the region
- Maintain and increase the number of channels in the region, based on commercial strategies that seek to consolidate the channel-provider relationship
- Build and maintain solid customer relations that protect or expand HP's Installed base
- Actively collaborate with field sales and others to ensure seamless account coverage
- Increase revenue and help meet channels with their assigned quota both in the commercial part and in Run Rate
- Achieves assigned quota for HP products
- Develop and implement promotions and campaigns
- Developed commercial strategies that allowed to include Distribution Channels in Isla Aruba for HP
- I made an over-compliance in the sales quota of 250% for the year 2008
Education
Commercial Management Specialist -
University of La Sabana
01.2014
Bachelor's degree - business administration
University of La Sabana
01.2006
Skills
- Online sales techniques
- Teamwork and collaboration
- Multitasking Abilities
- Excellent communication
- Organizational skills
- Team collaboration
- Creative thinking
- Active listening
- Effective communication
- Adaptability and flexibility
- Client relationship management
- Analytical thinking
Certification
Certifications and References upon request.
Knowledge And Tools
English, Advanced, Windows, Outlook, Office, GSuite, SalesForce, CRM, Dynamics, SAP, Oracle
Timeline
Digital Sales Specialist Data & AI
IBM COLOMBIA
06.2023 - Current
Global Accounts Sales Representative
LENOVO COLOMBIA
05.2022 - 12.2022
Public Sector Sales Representative
LENOVO COLOMBIA
05.2021 - 05.2022
Key Account Manager Public Sector
EPSON COLOMBIA
11.2020 - 05.2021
Territory Channel Manager
MICROSOFT COLOMBIA
11.2018 - 09.2019
Sales Account Manager
DELL
07.2013 - 09.2017
Investment Portfolio Manager - Voluntary Pensions
PENSIONES Y CESANTIAS ING.
12.2010 - 12.2012
Education Account Manager
ETEK INFORMATION SECURITY
09.2008 - 11.2009
Inside Sales Representative Junior
HEWLETT PACKARD
03.2007 - 09.2008
Bachelor's degree - business administration
University of La Sabana
Commercial Management Specialist -
University of La Sabana
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