LEANDRO VELASQUEZ

ACHIEVEMENTS

• Expanded the number of products line within current customers to increase the turnover in the middle and long term
• Obtain approval for the sales strategy from the president and the General manager
• Align the sales team with the expected gross margin set by company partners, considering available products and solutions
• Negotiate new delivery times with clients to avoid applying warranties on ongoing projects
• Adjust sales indicators and goals, taking into account the company's profit and loss balance
• Lead the development of outstanding projects based on customer needs, fostering a unique perspective for the necessity for our clients
• Communicate technical and commercial messages to the sales team to increase the number of customer requests according to their needs and in line with the sales strategy developed
• Establish high-level relationships between the company and stakeholders to ensure long-term partnerships
• Reduced overdue account by 70%
• Generated projects equivalent to 15% of the 2024 revenue.

ROLES AND RESPONSIBILITIES

• Analyze the market to design and share the business unit's strategy, ensuring that its execution includes the proper segmentation of B2C clients integrated with the solutions offered by suppliers
• Establish and monitor the defined KPIs and the Product-Client matrix in the value cycle defined in the strategy, according to the geographic location of key accounts and market segmentation.
• Plan sales budgets and forecasts for the short, medium, and long term, ensuring alignment with the Product-Client matrix, emerging markets, organic growth, and recurring purchases
• Identify and assess growth opportunities in existing markets and new prospects.
• Manage, monitor, and keep the work team motivated, ensuring they perform well, stay stable, and make progress in the strategy, KPIs, and established sales cycle.
• Design a training plan to develop and strengthen the soft and hard skills of the team in charge
• Support and guide the team on nationwide B2C key account visits to identify opportunities and secure new business deals
• Prepare monthly sales reports and present them at meetings with management and the presidency.
  Identify and provide the equipment and personnel resources required for executing the strategy
• Coordinate the fulfillment of activities assigned to other areas involved in the sales cycle, such as importation, billing, and portfolio management, according to customer delivery times and the company's financial planning.
• Authorize sales prices to customers based on credit study and market price of the solution to be provided.
  Assist in resolving customer warranty claims.
• Negotiate contracts and coordinate bids, considering the risks and benefits of the business.

ACHIEVEMENTS

• Contributed to achieving 34% increase in sales over the last year
• Achieved the proposed sales targets year after year increased the inventory of dealer (B2B) in the region by up to 43%
• Increased market share in different solutions by over 30%
• Successfully organized annual events to introduce new technologies to our clients, creating new needs and generating interest in them
• Won annual bonuses for the great performance of my duties and turnover.

ROLES AND RESPONSIBILITIES

• Design and monitor the budget and sales strategy in B2B and B2C companies, ensuring long-term strategic partnerships.
• Design the market penetration plan based on identified needs in B2C customers
• Plan sales budgets and forecasts for the short, medium, and long term integrated with a training calendar on introducing new products to both B2B and B2C customers.
• Connect B2C customers with B2B companies for project development.
• Design the training plan to strengthen the hard and soft skills of the B2B sales team.
• Coordinate the organization of large-scale meetings with clients to provide product training and identify new opportunities.
• Establish strong, long-term partnerships with end customers and B2B companies
• Plan accompanying visits for implementing new solutions with end customers and for the technical development of B2B sales representatives
• Support the Commercial Director in developing marketing plans applicable to end customers B2C and B2B companies and assist in expanding the installed base of products
• Frequently visit end customers and B2B companies, identifying new business opportunities, providing technical support, and resolving warranty claims.
• Develop the market penetration plan according to the identified needs of B2C customers.
• Quote solutions based on information collected from end customers B2C
• Prepare weekly and monthly business closure reports

ACHIEVEMENTS

• Helped increase up to 600% in sales since 2012
• Obtaining a discount of up to 30% of the initial price of our international suppliers Itron and Pierto Fiorentini
• The portfolio of active customers has doubled
• Standardizing natural gas regulation station, designing and selecting the necessary equipment for major natural gas distribution companies in Colombia
• 80% of the tenders made in the KAM accounts and B2B customers have been won
• Loyalty and increased trust of B2B customers through marketing plans
• Semi-annual and annual bonuses for the great performance of my duties
• Contributed to the company's margin increase year over year
• Presented sales revenue and expenses report to management teams
• Successfully provided technical support to clients that help us meet and achieve sales goals.

ROLES AND RESPONSIBILITIES

• Plan monthly sales targets for the gas and combustion treatment line for the northern and Northeast of Colombia.
• Plan the annual sales budget identifying the strategies and emphasizing in the actions for their fulfillment.
• Developing strategies to expand our range of product in the clients.
• Prepare and Coordinate the timely presentation of tenders, as well as the active participation of the electronic reverse auction.
• Manage business relationships with international suppliers to guarantee the satisfaction of the client in terms of costs, characteristics of equipment and deliveries dates for the northern of Colombia.
• Continually research local and regional market share to identify potential
• businesses and increase the number of customers and sales.
• Assist the requests of credits with Efficiencies, exploring the client needs, delivering creative solutions according to the parameters of risk established by our company.
• Be updated on all legal issues that apply to our Company

ACHIEVEMENTS

• Met the sales targets year after year
• Always provided excellent customer service to sell Generators and Power Systems MODASA
• Answered the customer's technical questions to close the deal
• Compliance with the company's annual budget.

ROLES AND RESPONSIBILITIES

• Prepare a report of the visits made to each of the clients.
• Select power plants according to the capacity required by clients.
• Coordinate preventive maintenance of equipment during the warranty period.