LAURYN WILLIAMS
Denver
Summary
Results-driven marketing professional specializing in digital marketing and brand development, with a proven ability to execute impactful social media campaigns that significantly enhance audience engagement and drive event attendance. Recognized for a strong work ethic, effective communication skills, and a proactive approach to learning new strategies. Committed to contributing to team success and achieving organizational objectives.
Overview
5
5
years of professional experience
Work History
Co-Founder
Independent Fashion Brand
Denver
01.2020 - Current
- Directed marketing, branding, vendor coordination
- Executed social media campaigns to grow audience by 1500+ followers
- Managed pop-up events to drive direct sales.
- Negotiated contracts with suppliers for goods and services.
- Analyzed customer feedback to improve product offering and services.
- Leveraged trends in customer industries and marketplaces to shape solutions and approaches.
Marketing Intern
Super Tutor
New York
04.2024 - 05.2024
- Conducted market research, competitor analysis
- Developed brand messaging and campaign strategy.
- Collaborated on visual content across channels, and managed customer communication.
- Participated in brainstorming sessions with marketing team members to develop ideas for campaigns.
- Devised processes for using research data to identify and capitalize on advertising opportunities.
Student Worker
Campus Activities
Queens
08.2022 - 05.2024
- Lead coordination of 15-20 annual campus events
- Launched Instagram ambassador campaigns to boost turnout by 30%
- Created graphics and event content using Canva
- Gathered feedback to improve event planning.
- Collaborated closely with team members to achieve project objectives and meet deadlines.
- Greeted office visitors, provided information, and directed to appropriate personnel.
Public Relations Chair
St. John's University
Queens
08.2021 - 03.2023
- Designed flyers and managed event promotions
- Lead public relations for a student festival through influencer marketing
- Collaborated cross-campus for joint programming and funding.
- Maintained professionality and efficiency while working closely with leadership.
Education
Bachelor of Science - Marketing
St. John's University
Jamaica, NY05-2025
Skills
- Digital Marketing
- Social media marketing
- Brand development
- Customer communication
- Team collaboration
- Business planning
- Effective communication
- Marketing and advertising
- Brand management
- Content creation
- Event planning
Affiliations
Pantry Packing & Sorting, Volunteers of America, Denver Urban Gardens, Bruce Randolph School Beautification, Growing Home
Timeline
Marketing Intern
Super Tutor
04.2024 - 05.2024
Student Worker
Campus Activities
08.2022 - 05.2024
Public Relations Chair
St. John's University
08.2021 - 03.2023
Co-Founder
Independent Fashion Brand
01.2020 - Current
Bachelor of Science - Marketing
St. John's University
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