Kristin Rosko
Highlands Ranch
Summary
Senior Healthcare Sales Executive with a proven track record at InnovAge PACE, generating over $4.47M in annual revenue. Expertise in consultative selling and market trend analysis, consistently identifying 18+ new opportunities monthly. Skilled in leveraging CRM analytics to boost growth and optimize account management across diverse healthcare sectors. Collaborates with management to enhance sales strategies and elevate overall performance.
Overview
13
13
years of professional experience
Work History
Senior Healthcare Sales Executive
INNOVAGE
Denver
01.2024 - Current
- Ranked #2 out of 11 sales representatives in the Denver market by aggressively identifying and closing new business opportunities.
- Generate $4.47M+ in annualized revenue ($63K+ MRR) by strategically managing and closing new PACE program enrollments.
- Capture 18+ new qualified opportunities monthly, fueling a consistent and high-volume enrollment pipeline.
- Manage a high-value portfolio of 80 active referral accounts, including hospitals, clinics, and community organizations.
- Optimize referral-to-enrollment conversion rates through consultative selling and proactive follow-up with healthcare providers.
- Execute data-driven market analysis to forecast growth opportunities and pivot outreach strategies.
- Deliver professional educational sessions to clinical advocates and providers to increase program visibility and influence.
Senior Account Executive
CARING LLC
Remote
01.2021 - 01.2024
- Scaled client profile by 150% within 12 months, expanding the portfolio to nearly 1,000 agencies by 2022.
- Spearheaded revenue growth across a high-velocity 18-state territory by cultivating strategic partnerships with home care and hospice providers.
- Maximized account retention by leading the onboarding process and delivering comprehensive training on product ecosystems and services.
- Influenced senior leadership strategy by leveraging CRM data to identify actionable market insights and trends.
- Drove consistent enrollment growth by initiating targeted outreach to inbound leads and prospective partners.
Owner / Director of Operations
FRESH COAT PAINTERS
Hybrid
01.2018 - 01.2022
- Generated $500,000+ in sales within the first year by developing referral networks and collaborating with real estate industry partners.
- Spearheaded daily business operations and brand awareness strategies while leading a team of eight.
Senior Account Executive
UNIVISION COMMUNICATIONS
Chicago
01.2013 - 01.2016
- Achieved 50% year-over-year growth trajectory for assigned radio territory by identifying untapped local market opportunities.
- Earned recognition as Top Performer in Digital Sales, managing a $2M annual billing portfolio.
Education
Associate of Applied Science (AAS) -
Moraine Valley Community College
Palos Hills, IllinoisSkills
- Salesforce and TapScan
- Market trend analysis
- CRM analytics
- Competitive benchmarking
- Slack and Microsoft Office Suite
- Strategic planning
- Digital and social media marketing
- Event marketing
- Educational presentations
- Consultative selling
- Account management
Websites
Skills - Sales Stack And Technical Proficiencies
- CRM & Sales Intelligence, Salesforce, TapScan, Scarborough
- Data & Market Analytics, Market Trend Analysis, CRM Data Analytics, Competitive Benchmarking
- Collaboration & Operations, Slack, Microsoft Office Suite, Strategic Planning
- Marketing & Outreach, Digital/Social Media Marketing, Event Marketing, Educational Presentations
Timeline
Senior Healthcare Sales Executive
INNOVAGE
01.2024 - Current
Senior Account Executive
CARING LLC
01.2021 - 01.2024
Owner / Director of Operations
FRESH COAT PAINTERS
01.2018 - 01.2022
Senior Account Executive
UNIVISION COMMUNICATIONS
01.2013 - 01.2016
Associate of Applied Science (AAS) -
Moraine Valley Community College