Kennedy Shriver
Colorado Springs
Summary
Motivated and determined individual offering a positive attitude and good communication skills. Currently looking to obtain a position where my educational background will be put to best use to benefit company goals.
Overview
9
9
years of professional experience
Work History
Communications Partnership and Marketing Manager
USA Artistic Swimming
Colorado Springs
10.2023 - Current
- Served as Press Officer at the 2024 Paris Olympic Games for a medaling team, managing media requests, coordinating interviews, writing press releases, and producing live event coverage to maximize global exposure.
- Created content and developed a marketing campaign leading up to the Paris Olympics, including roster announcements, social media storytelling, and sponsor activations that elevated awareness and excitement.
- Acted as Press Officer at two World Championships, producing real-time content, distributing results, and managing team promotion across digital platforms to enhance visibility and fan engagement.
- Grew USA Artistic Swimming’s Instagram following by 17K in under two years through strategic content planning, consistent posting, and engaging multimedia storytelling.
- Oversaw brand messaging, graphic design, and partnership activation across digital platforms, ensuring a cohesive voice and measurable value for sponsors.
- Developed and executed communication strategies across digital platforms, driving engagement through press releases, website content, social media, and email campaigns.
- Led creative direction and graphic design efforts using Canva and Adobe Suite, ensuring consistent brand identity across marketing, sponsorship, and event materials.
- Managed website operations, sponsorship activations, and fulfillment, delivering measurable value to partners while supporting growth in new sponsorship opportunities.
- Served as press officer and event staff at national competitions, overseeing media relations, livestream production, content creation, and on-site communications.
- Collaborated with leadership and cross-functional teams in a fast-paced environment, contributing to organizational strategy while building relationships within the artistic swimming community.
Freelance Videographer
ShriverFilms
Pueblo
05.2017 - Current
- Gathered information and video material and combined video and audio to effectively convey each story.
- Negotiate pricing based on expectations.
- Edited footage from chronological production order into story format and added effects using Adobe Premiere Pro.
- Used GoPro and Canon cameras to record component shots at different locations.
Director of Creative Services
Colorado State University Pueblo Athletics
Pueblo
07.2021 - 06.2023
- Developed social media content and scheduled posts to coincide with target audience usage.
- Created social media content to increase engagement with customers.
- Utilized the University's video board at athletic events to engage the audience.
- Created in-game-promotions to get fans engaged during short breaks.
- Filmed and edited pre-game 'hype videos' for over 20 sports.
- Created social media graphics posts.
- Marketed special events hosted by athletics.
- Created social media calendar, requiring scheduling of email blasts, social media posts, marketing campaigns and website updates.
Sales Associate
Buckle
Pueblo
10.2020 - 07.2021
- Initiated social conversations with customers to provide friendly atmosphere and smooth shopping experience.
- Developed eye for detail and suggested accessories to complement purchase.
- Networked with customers to increase referrals and boosted new client sales.
- Increased customer service feedback scores by delivering outstanding service to customers daily.
CSU-Pueblo Volleyball Videographer
Colorado State University-Pueblo
Pueblo
08.2019 - 05.2021
- Set and maintained organized and detailed schedules for production.
- Edited over 40 hours of footage from chronological production order into story format and added effects using Adobe Premiere Pro.
- Provided excellent service and attention to team when face-to-face or through phone conversations.
- Worked to deliver project requirements, develop solutions and meet deadlines.
- Wrote and uploaded quality posts for client's various social media pages, improving overall traffic.
Marketing Coordinator
PBR Sport Performance Center
Pueblo
08.2019 - 10.2020
- Oversaw marketing for product launches, including public relations, direct mail pieces, sales training and e-mail campaigns.
- Helped develop marketing and internet-based business promotions, improving organizational opportunities for success.
- Developed targeted content for social media platforms, including Twitter, Facebook and Instagram. Created IGTV series to promote the company and cross market.
- Proofread, organized, and edited marketing collateral, including brochures, web copy and social media posts for digital use and distribution.
- Cultivated sponsorships with related and partnering entities to enhance marketing objectives. Including collaborating with social media influencers such as top nutritionists, athletes, and trainers to drive brand optimization.
- Organized events, including location selection and booking, scheduling, marketing initiatives, resourcing and seminar coordination.
Student Recreation Center Videographer
Colorado State University-Pueblo
Pueblo
01.2019 - 07.2019
- Managed pre-production tasks such as developing content plans and overall message for multiple projects.
- Worked closely with team members to deliver project requirements, develop solutions and meet deadlines.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention, engagement, reputation and revenue-focused activities.
- Utilized platforms such as Facebook and YouTube platforms on regular basis.
Education
Master of Arts - Communications and Media Management
Colorado State University
Fort Collins, CO07.2023
Bachelor of Arts - Mass Communications
Colorado State University - Pueblo
Pueblo, CO05.2021
Skills
- Time Management
- Social Media Marketing Strategy
- Project Organization
- Planning and Coordination
- Managing Production Teams
- Digital marketing
- Brand management
- Sponsorship activation
- Signage design
- Media relations
- Content creation
References
Austin Albers - Former Coach and Employer
(605) 645-9837
Antwon Burton - Former Trainer and Employer
(720) 226-7738
Dr. Paul Plinske - Current Employer
(719) 924-2319
Timeline
Communications Partnership and Marketing Manager
USA Artistic Swimming
10.2023 - Current
Director of Creative Services
Colorado State University Pueblo Athletics
07.2021 - 06.2023
Sales Associate
Buckle
10.2020 - 07.2021
CSU-Pueblo Volleyball Videographer
Colorado State University-Pueblo
08.2019 - 05.2021
Marketing Coordinator
PBR Sport Performance Center
08.2019 - 10.2020
Student Recreation Center Videographer
Colorado State University-Pueblo
01.2019 - 07.2019
Freelance Videographer
ShriverFilms
05.2017 - Current
Master of Arts - Communications and Media Management
Colorado State University
Bachelor of Arts - Mass Communications
Colorado State University - Pueblo