Karla Urioste
Denver
Summary
Former clinician with five years of experience in SaaS and healthcare sales, focusing on client management and sales operations. Demonstrated success in high-volume outreach and relationship building through effective communication strategies. Achieved significant improvements in efficiency and productivity through innovative solutions and training initiatives utilizing AI and cross-collaboration. Seeking to leverage interpersonal, analytical, and presentation skills in a people-focused role.
Overview
9
9
years of professional experience
Work History
RFP & Sales Enablement Manager
Arcadia Solutions
07.2024 - Current
- Executed comprehensive sales cycle proposals, targeting new logos, upsells, and cross-sells with account executives.
- Managed concurrent projects and proposals, coordinating schedules across product, legal, marketing, and operations teams.
- Created customized internal and external customer content to effectively showcase the value propositions of solutions.
- Developed training materials for onboarding new sales team members.
- Analyzed customer data to identify trends and opportunities for sales growth.
Sales Support Associate
Hinge Health
07.2023 - 07.2024
- Drove engagement with enterprise healthcare prospects through effective outreach and pipeline activities in collaboration with VPs and SDRs.
- Coordinated schedules and co-led demo calls, sales handoff meetings, and client sessions to progress deals.
- Developed resources with competitive insights, cost analyses, and product content to enhance deal qualification and positioning.
- Coached SDRs on demo support and discovery methods, ensuring team readiness and consistency.
Enterprise Account Development Representative
Udemy
11.2021 - 07.2023
- Sourced over $1M in net new annual recurring revenue through high-volume cold calling, emailing, and social outreach.
- Exceeded quota at 114% within nine months by building a pipeline across 200 accounts.
- Qualified prospects through consistent engagement and discovery across multiple channels, and coordinated handoff to AEs.
- Trained and mentored new SDRs on outreach strategy, cadence design, and messaging to improve conversion.
Brand Manager
Rebound Sports & Physical Therapy
03.2020 - 04.2022
- Developed educational content and internal communications to engage patients and staff.
- Coordinated multi-channel marketing initiatives, ensuring cohesive messaging to patients.
- Enhanced brand consistency and fostered relationships between clinical and administrative teams.
Digital Marketing Specialist
FYZICAL Therapy & Balance Center
03.2021 - 11.2021
- Created outreach campaigns and physician-facing materials to drive acquisition and retention.
- Oversaw website content, SEO strategies, and email marketing to increase clinic visibility.
- Managed patient referral intake, tracking volume, physician retention, and engagement metrics.
- Handled internal and external patient reviews, addressing issues and resolving concerns effectively.
Physical Therapist Assistant
Thrive Proactive Health, AdventHealth, & CACC
01.2017 - 01.2020
- Facilitated rehabilitation sessions in outpatient and inpatient settings, delivering therapeutic interventions to patients.
- Collaborated with interdisciplinary teams to ensure comprehensive patient care.
- Maintained accurate documentation of patient progress, including session notes and treatment outcomes.
Education
B.S. - Nutrition
University of Colorado
Colorado Springs, COA.O.S. - Physical Therapist Assistant
Pima Medical Institute
Denver, COSkills
- Project management
- Sales enablement
- Customer relationship management
- Account management
- High-volume outreach
- Client engagement
- Salesforce, SalesLoft, LinkedIn Navigator, 6sense
- Highspot, Gong, Tribble, Loopio, RFPIO
- Mondaycom, Asana, Confluence
- Slack, Zoom
- Looker, ChatGPT
- Google Workspace, Microsoft Office
Timeline
RFP & Sales Enablement Manager
Arcadia Solutions
07.2024 - Current
Sales Support Associate
Hinge Health
07.2023 - 07.2024
Enterprise Account Development Representative
Udemy
11.2021 - 07.2023
Digital Marketing Specialist
FYZICAL Therapy & Balance Center
03.2021 - 11.2021
Brand Manager
Rebound Sports & Physical Therapy
03.2020 - 04.2022
Physical Therapist Assistant
Thrive Proactive Health, AdventHealth, & CACC
01.2017 - 01.2020
B.S. - Nutrition
University of Colorado
A.O.S. - Physical Therapist Assistant
Pima Medical Institute