Julie Bland
Colorado Springs
Summary
Experienced sales professional with leadership, negotiation, motivation, and analytical skills. Proven track record of driving revenue growth through strong customer relationships and successful new business development strategies. Consistently exceeds sales targets in a fast-paced, competitive environment. Skilled at identifying growth opportunities and implementing effective sales strategies to achieve business objectives.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Broadcast and Digital Sales Consultant
KKTV
10.2022 - Current
- Sell custom broadcast TV and digital marketing solutions to local and regional businesses. Heavy focus on new business development.
Automotive and Key Accounts Executive
The Gazette
06.2019 - 10.2022
- Partnered with business clients to create effective digital, print and event marketing programs that bring increased revenues to their business. Responsible for existing accounts as well as new business development.
Broadcast and Digital Sales Consultant
KKTV
08.2017 - 06.2019
- Sold custom broadcast and digital advertising solutions to local advertisers. New business specialist.
Broadcast and Digital Sales Consultant
KOAA
12.2014 - 07.2017
- Sold broadcast and digital advertising solutions to local advertisers.
Classified Advertising Manager
The Gazette
01.2013 - 12.2014
- Managed all classified segments including auto, real estate, employment and inside sales. Identified and developed revenue generating strategies to get to budget goals.
Classified Advertising Manager/Retail Sales Manager
Asheville Citizen-Times
08.2006 - 01.2013
- Managed all digital and display advertising sales including real estate, automotive and retail categories. Developed and managed sales representatives and assistants. Included territory management, in-field coaching and prospecting. Created and supervised multiple sales initiatives and customer programs simultaneously.
Education
B.S. - Communications Media
Appalachian State University
Boone, NCSkills
- Digital marketing strategy
- Sales funnel optimization
- Competitor analysis
- Google analytics
- Social media advertising
- Pay-per-click advertising
- Online reputation management
- Search engine marketing
- Sales funnel management
- Google adwords
Accomplishments
Throughout my career in broadcast and digital sales, I have consistently demonstrated a strong ability to drive new business and exceed sales goals. Most recent accomplishments from KKTV include top new business closer in 2023, the second-highest in 2024, and having also earned the distinction of most new business closed in 2018. Other accomplishments have been achieved related to new and improved business sales, sales goals, and revenue budget attainment.
Certification
- Google Certification
- Leadership Academy-management training
- Doyle and Associates Broadcast Sales Training
Timeline
Broadcast and Digital Sales Consultant
KKTV
10.2022 - Current
Automotive and Key Accounts Executive
The Gazette
06.2019 - 10.2022
Broadcast and Digital Sales Consultant
KKTV
08.2017 - 06.2019
Broadcast and Digital Sales Consultant
KOAA
12.2014 - 07.2017
Classified Advertising Manager
The Gazette
01.2013 - 12.2014
Classified Advertising Manager/Retail Sales Manager
Asheville Citizen-Times
08.2006 - 01.2013
B.S. - Communications Media
Appalachian State University
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