Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Juan Diego Londoño

Juan Diego Londoño

International Business
Bogotá

Summary

International Business professional with 5+ years of experience in marketing and sales, driving growth for global companies. Skilled in market analysis, intercultural communication, and client relationship management. Experienced in developing positioning strategies, commercial projects, and strategic partnerships. Focused on value creation, sales growth, and customer retention in dynamic, competitive environments.

Overview

6
6
years of professional experience
1
1
Language

Work History

Marketing Specialist

Freelance
01.2025 - Current
  • Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
  • Conducted competitor analysis for better positioning in the market and identifying growth opportunities.
  • Boosted lead generation through the creation of engaging content for social media platforms.
  • Delivered comprehensive market research reports that guided executive decision-making processes.

Digital Marketing Analyst

Constructora Pasadena S.A.S
05.2023 - 12.2024
  • Initiated market research studies and analyzed findings.
  • Analyzed user behaviors on websites using tools such as Google Analytics, providing actionable insights for improvements in user experience and site performance.
  • Conducted comprehensive market research to identify target audiences and develop personalized marketing messages.
  • Collaborated with cross-functional teams to execute integrated marketing campaigns across multiple channels.
  • Managed Google AdWords campaigns, improving overall click-through rate and cost per acquisition.
  • Optimized digital marketing campaigns for better conversion rates and return on investment.
  • Monitored online trends, conversations and innovations to optimize strategies.

Sales Representative

Liberty Seguros
08.2022 - 02.2023
  • Expanded customer base through cold calling, networking, and relationship building.
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
  • Utilized CRM software to manage client information, track leads, and monitor sales progress.
  • Utilized social media platforms to engage with potential customers and build brand awareness.
  • Set and achieved company defined sales goals.
  • Negotiated prices, terms of sales and service agreements.

Junior Marketing Analyst

Salesland (Philip Morris
01.2021 - 07.2021
  • Increased sales revenue by consistently meeting and exceeding sales targets.
  • Enhanced product knowledge through continuous training and professional development opportunities.
  • Create awareness campaigns highlighting the benefits of new technologies as alternatives to tobacco use.

Sales Associate

Banco De Occidente
03.2019 - 07.2021
  • Provided positive first impressions to welcome existing, new, and potential customers.
  • Answered customer questions about sizing, accessories, and merchandise care in the Auto dealership.
  • Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.
  • Provide financial advice to potential new international clients.

Education

Bachelor of Science - International Business

Universidad Santo Tomás
Bogotá, Colombia
05.2001 -

Certificate Program - International Studies Course in The XXI Century

Instituto De Estudios Avanzados
Santiago, Chile
05.2001 -

Skills

    Market analysis

    Digital marketing

    Content creation

    Data analysis

    Vendor relations

    Sales expertise

Interests

International Relations

Product Research

Timeline

Marketing Specialist

Freelance
01.2025 - Current

Digital Marketing Analyst

Constructora Pasadena S.A.S
05.2023 - 12.2024

Sales Representative

Liberty Seguros
08.2022 - 02.2023

Junior Marketing Analyst

Salesland (Philip Morris
01.2021 - 07.2021

Sales Associate

Banco De Occidente
03.2019 - 07.2021

Bachelor of Science - International Business

Universidad Santo Tomás
05.2001 -

Certificate Program - International Studies Course in The XXI Century

Instituto De Estudios Avanzados
05.2001 -

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Juan Diego LondoñoInternational Business