Jessica Ralston
Denver
Summary
Creative Digital Designer with 8 years of experience using Adobe Suite and other design software to create brand packages and distinctive icon illustrations. Understanding client needs and goals drives my work, while my strategic social media marketing campaigns and vendor relationships boost brand awareness, website traffic, and event attendance. Expertise in translating concepts into tangible product specifications. Organized and hardworking individual knowledgeable in model and image design and story and character development.
Overview
9
9
years of professional experience
Work History
Digital Design
Freelance
08.2023 - Current
- Identifying and addressing customer needs and goals
- Creating compelling brand packages and icon illustrations
- Designing effective pitch decks and logos.
Digital and Visual Arts Teacher
Denver Public Schools
08.2019 - 08.2023
- Efficiently managed Art Department budget, materials, and curriculum, optimizing resource allocation
- Actively contributed as an elected School Leadership Team Member, shaping school decisions
- Fostered a sense of community by connecting art lessons to current events, cultures, and mindfulness, while promoting students' artistic achievements.
Digital Marketing Manager
Shred Investments
06.2017 - 06.2018
- Developed and executed strategic social media marketing campaigns, enhancing brand awareness, website traffic, and event attendance
- Managed vendor negotiations, purchase orders, and relationships, optimizing procurement processes
- Designed and formatted print advertisements and logos, while establishing and cultivating partnerships with external entities.
Visual Arts Teacher
Adams 12 Five Star Schools
08.2014 - 08.2017
- Created a comprehensive Colorado State Standards-based STEAM curriculum for grades 4-8
- Forged partnerships with prestigious institutions like Denver Art Museum and The Museum of Contemporary Art
- Designed interactive art websites for students and staff, promoting engagement and accessibility.
Education
Bachelor of Science - Visual Arts Education K-12
Northern Illinois University
Dekalb, ILSkills
- Canva
- Adobe Illustrator
- Adobe Photoshop
- Procreate
- SEO
- Digital Advertising
- Website Analytics
- Stakeholder Meetings
- Web Design
- Sharepoint
- Figma
- Shopify
- Event Planning
- Team Building
- Coaching
- Calendar Management
Websites
Timeline
Digital Design
Freelance
08.2023 - Current
Digital and Visual Arts Teacher
Denver Public Schools
08.2019 - 08.2023
Digital Marketing Manager
Shred Investments
06.2017 - 06.2018
Visual Arts Teacher
Adams 12 Five Star Schools
08.2014 - 08.2017
Bachelor of Science - Visual Arts Education K-12
Northern Illinois University
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