GARRETT OWENS
Evergreen
Summary
Results-driven Account Executive with 10+ years of experience managing large-scale distributor and retailer portfolios generating over $3.2M in annual revenue. Skilled at owning campaign performance from launch through renewal—optimizing for KPIs, surfacing upsell opportunities, and building the kind of multi-level client relationships that keep accounts growing year over year. Known for translating data into persuasive insights, leading client-facing presentations with clarity, and driving incremental revenue through strategic onboarding, proactive whitespace identification, and cross-functional collaboration.
Overview
18
18
years of professional experience
Work History
Account Executive
IPA Connect
Remote
10.2015 - Current
- $3.2M annual new revenue generated managing a 40,000-account distributor and vendor pipeline across local, national, and global territories—demonstrating a revenue-first mindset and ability to independently carry and exceed account quotas.
- 60% YoY ecommerce growth achieved by owning end-to-end campaign optimization for premium outdoor and resort brands (Helly Hansen, The North Face, SMITH)—optimizing SKU assortments, improving tracking, and deploying targeted in-store and online sell-through strategies.
- 20% growth in new wholesale partnerships driven by leading persuasive product presentations and campaign recaps at major U.S. and German trade shows—securing incremental deals and supporting multi-level relationship development.
- Deliver data-driven performance updates and strategic insights using Excel and Salesforce, identifying upsell and renewal opportunities while tracking campaigns against seasonal KPIs and growth targets.
- Conduct client training and onboarding through product clinics and staff training sessions, enhancing product understanding and engagement.
- Collaborat cross-functionally with customer service, planners, marketing, and sales management to ensure smooth campaign launches and alignment with sales cycles.
- Resolve complex service and operational issues with urgency and accountability, reinforcing client loyalty and protecting long-term revenue through a 'care more' service mindset.
- Utilize Salesforce, Zendesk, EDI, SPS, Excel, and Outlook to streamline account operations—reducing response time by 20% and increasing overall sales and service efficiency.
Inside Sales / Manufacturers Representative
Wheels Manufacturing
Louisville
08.2013 - 10.2015
- Managed $7M in annual wholesale accounts, conducting quarterly business reviews to identify growth opportunities and drive incremental sales.
- Developed promotional calendars and digital campaigns, performing ROI analyses to enhance dealer engagement through workshops, training, and in-store events.
- Represented the brand at national and international trade shows, strengthening distributor partnerships and supporting key account development initiatives.
- Provided technical support and managed inventory forecasting to uphold high service standards and ensure accurate operations across all channels.
Inside Sales – Fleet Sales & Leasing
Optibike
Boulder
06.2010 - 07.2013
- Developed dealer service programs for electric bikes, establishing a service model that opened new sales channel.
- Led product demos and dealer trainings worldwide with presentation kits, expanding market reach and enhancing dealer satisfaction.
- Managed inventory forecasting and warranty operations, streamlining processes to improve service efficiency for fleet and leasing clients.
Retail Sales Associate
The North Face
Boulder
04.2008 - 06.2010
- Applied a consultative sales approach that built strong customer relationships, driving repeat business and measurably improving customer satisfaction scores.
- Maintained inventory forecasts, prepared purchase orders, and organized retail displays using planograms to ensure accurate stock levels and strong brand presence.
Education
Bachelor of Arts - Marketing & Economics
Western Colorado University
Gunnison, CO12-2007
Skills
- Campaign optimization
- KPI tracking
- Revenue growth
- Quota ownership
- Client onboarding
- Training and development
- Upselling strategies
- Renewal management
- Relationship building
- Data-driven insights
- Reporting and analysis
- Cross-functional collaboration
- Forecasting and demand planning
- Microsoft Excel
- Salesforce CRM
- PowerPoint presentations
- Outlook email management
Timeline
Account Executive
IPA Connect
10.2015 - Current
Inside Sales / Manufacturers Representative
Wheels Manufacturing
08.2013 - 10.2015
Inside Sales – Fleet Sales & Leasing
Optibike
06.2010 - 07.2013
Retail Sales Associate
The North Face
04.2008 - 06.2010
Bachelor of Arts - Marketing & Economics
Western Colorado University