Erin Barker

• Developed strong organizational and time-management skills by monitoring, tracking, and reporting media coverage across 13 assigned accounts, all within the travel industry, with exceptional attention to detail and accuracy in client-facing insights.
• Supported client meeting preparation by prioritizing multiple deliverables, assisting with agendas and note-taking, and producing recurring reports while meeting deadlines in a fast-paced, deadline-driven environment.
• Assisted in creating professionally prepared PR materials, including media alerts, itineraries, pitches, fact sheets, briefs, and bios, demonstrating expert-level written and verbal communication skills, and proficiency in AP-style writing.
• Built project management and problem-solving capabilities by coordinating account workflows, managing assignments, and deadlines within project management software, and adapting quickly to new tools, platforms, and technologies.
• Developed outbound media relations and interpersonal skills by researching outlets and reporters, building targeted media lists, drafting pitches, and collaborating effectively with team members, and external stakeholders.
• Supported research initiatives, media tours, and local market visits by coordinating logistics and travel, balancing competing priorities with professionalism, discretion, and a high level of client service.

Client Portfolio: Tennessee Department of Tourism Development, Visit Albuquerque, Visit Bardstown, Riverhouse Lodge, Omni Fort Lauderdale, Omni Atlanta at Centennial Park, W Punta Cana, Xanterra Travel Collection, Airstream, The Ritz-Carlton-Lake Tahoe, Park Hyatt Beaver Creek, The Trail Hotel, Westin LAX.

• Coordinated all daily property operations, including maintenance, housekeeping, and guest services, ensuring consistently pristine standards and seamless service delivery.
• Supported marketing and business development efforts by creating and scheduling social media content and coordinating partnerships with local businesses to enhance brand visibility.
• Worked closely with the property manager and cross-functional team members to streamline workflows and improve operational efficiency.
• Served as a trusted personal and executive assistant to the business owner, managing an extremely active calendar, scheduling appointments, coordinating travel, handling confidential correspondence, and supporting both personal and professional priorities.
• Acted as a key liaison and gatekeeper, prioritizing competing demands, managing organizational systems, and supporting entrepreneurial initiatives through proactive communication, detailed planning, and hands-on execution of special projects.