Eliana Meyer
Denver,CO
Summary
Innovative strategist specializing in multimedia communications. Known for crafting compelling narratives and executing effective campaigns that resonate with targeted audiences. Committed to elevating brand presence and achieving organizational goals through creative direction and strategic messaging.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Multimedia Communications Strategist
WellPower
06.2017 - Current
- Improved web traffic by 20% and engagement by 30% since 2022, resulting in improved brand awareness through targeted content creation for various platforms.
- Built monthly newsletter with audience of 5,000+ and over 90 published articles; resulted in record high click through rates (5%+).
- Developed online reputation management tracking system and integrated strategic plan that raised Google Business site ratings by 71%.
Marketing Specialist
Colorado Wire & Cable
07.2015 - 05.2017
- Analyzed market trends and consumer data to inform strategic decision-making.
- Managed social media accounts, increasing engagement through targeted content strategies.
- Oversaw development of promotional materials, ensuring consistency with brand guidelines.
Administrative Assistant
Isthmus Montessori Academy
08.2014 - 06.2015
- Coordinated scheduling and logistics for school events, enhancing operational efficiency.
- Managed student records and confidential information with accuracy and confidentiality.
- Developed streamlined communication processes between staff, parents, and administration.
Education
Bachelor of Arts - Journalism, Strategic Communications
University of Wisconsin
Madison05-2014
Skills
- Nonprofit communications
- Social media strategy
- Content development
- Creative direction
- Crisis management
- Multimedia storytelling
- Fundraising campaigns
- Advertising campaigns
- Brand messaging
- Web content management
Accomplishments
- Successfully implemented full organizational re-brand for large behavioral health nonprofit; led website design, accessibility guidelines and digital design.
- Grew website traffic and engagement to highest ever recorded on wellpower.org through effective SEO implementation, targeted advertising, and paid social campaigns.
- Created and grew monthly organizational newsletter to audience of 5,000+; achieved metrics above industry benchmarks.
Certification
- Mental Health First Aid Instructor - August 2019 - Present
Languages
Spanish
Limited Working
Timeline
Multimedia Communications Strategist
WellPower
06.2017 - Current
Marketing Specialist
Colorado Wire & Cable
07.2015 - 05.2017
Administrative Assistant
Isthmus Montessori Academy
08.2014 - 06.2015
Bachelor of Arts - Journalism, Strategic Communications
University of Wisconsin