Diane Shurtleff

• Orchestrate and execute highly successful specialized sales initiatives, generating million-dollar revenue through strategic acquisition of new sales, seamless renewals, and facilitation of new trip reservations.
• Own full sales cycle by actively managing a pipeline of prospects across theUS.
• Partner closely with internal stakeholders (Project Managers, Finance/Accounting, Revenue Operations, Customer Success, Marketing, Salesforce Administrators) to drive revenue and increase long-term success.
• Assist prospective members in determining whether Inspirato is an ideal fit for their lifestyle through thoughtful discovery and active listening.
• Consistently overcomes objections by demonstrating strategic objection handling and strategizing solutions through data and insights.
• Qualify, educate, and convert prospective new members to ensure they are aligned with the best membership offering within Inspirato.
• Provide a comprehensive overview and insight to prospective members through web demonstrations.
• Lead monthly strategy team meetings to provide effective talk tracks to meet business goals.
• Create standardized deal terms templates and prospect re-engagement templates to promote efficiency.

• Selected by upper management to be part of building and executing the Inspirato for Business model
• Educated Regional managers on new business programs and initiatives
• Drove revenue by developing new relationships with discerning prospective members of Inspirato
• Acieved 135% of team goal

• Relationship building and overseeing current member
• Achieved 165% of goal
• Ranked #5 of top revenue-producing representatives

• Created and executed new, revenue generating partnership program, to be introduced and incorporated to sales team. Increase brand awareness through strong relationship building, designing of innovative multi media sales strategies. Develop, create and execute marketing opportunities for C-Level event honorees to elevate and promote achievement and success.

• Licensed agent in CO, AZ, NV, SC, MO, VA
• Education seminars, and trainings
• Top producer, delivering exceptional level of service

As a Colorado based full-service professional employer organization (PEO), for small and medium-sized business owners and staff to ensure compliance with all employment laws, health care reform, and wage & hour requirements in every stage of employment; from on-boarding new hires to termination or retirement.

• Digital optimization generating new business on local and national level through high activity providing cutting-edge digital marketing solutions
• Strategic planning, competitive analysis, market positioning, new revenue development
• New partnership development and client relationships
• Top 10 Sales producer-2017-2018

• Highest level sales position at Groupon awarded by sales revenue
• Developed new, strategic relationships, partnerships and programs with top businesses in Colorado
• Produced and managed over 5.5 million in revenue
• Ranked among the top 10% of sales team

• Executed new business campaigns and growth strategies
• Leveraged trends in client industries and marketplaces to develop value-added solutions and approaches
• Business development by cultivating strong relationships and executing benefit-oriented sales presentations to prospects

• Managed Colorado Sales Team
• Developed, trained and mentored top performing team who consistently exceeded revenue and contract goals
• Ranked one of the top 20 District Sales Managers
• Negotiated and closed contracts with high-profile clients

• Produced and managed over $1.5 million in revenue for the Colorado sales team
• Developed SEM and SEO branding, marketing and advertising campaigns in conjunction with interactive media solutions.
• Increased new business and sponsorship revenue by 55%