Camilo Molano

• Coordinate all disease awareness campaigns for the Colombian market, each one with its particular strategy.
• Coordinate the patient advocacy strategy for all therapeutical areas
• Manage internal and external teams (agencies, suppliers, etc).
• Led projects and analyzed data to identify opportunities for improvement, while defining and keeping track of KPIs.
• Review and create content for internal and external audiences in digital and traditional channels
• Crisis management and support to corporate communications, constantly interacting with the leadership team

• Coordinate the disease awareness campaign for obesity in Colombia
• Manage internal and external teams
• Support to corporate communications
• Create and review content for different channels
• Crisis management

• Direct senior and junior consultants to develop high quality and efficient deliverables.
• Create and execute of communication strategies for several companies (oil & gas, finance, start-ups, pharma) with different regulation environments, market shares and reputation levels.
• PR management with key stakeholders in media, government or internal audiences
• Development of key documents (messages, talking points, press releases) both in Spanish and English
• Media management maintaining key relationships with journalists, media directors and some international media outlets
• Crisis management in order to protect reputation
• Part of media training teams for more than 10 high level spokespersons

Clients: Bogota Chamber of Commerce / ARTBO Bogota International Art Fair / Essity / Merck Group / Hays / Grupo Orbis / GeoPark / Maurel&Prom / GranTierra Energy / South32 Cerromatoso / Bancolombia / Rappi / Grin / Pfizer / McDonald’s / Nestlé / Experian.

• Support the execution of communication strategies for several clients
• PR management (media, government, guilds, or internal audiences)
• Development of key documents (messages, talking points, press releases)
• Media management on a daily basis
• Monitor and document potential issues

• Writing, copyediting and translation of content for brand campaigns
• Support and development of ATL, BTL and digital campaigns
• Brand book development and support in naming projects in Spanish and English

Clients: Juan Valdez Café / Adidas / Reebok / Grupo Derco (Citroën/Suzuki/Geely) / Saint Gobain / Credibanco / Codensa.

• Editor of academic texts and content translation of projects for the Hispanic market in the USA. Copyediting for academic and non-fiction texts and Support in the development of print and digital projects.