Catalina Vásquez Sarmiento

Work History

Iron Mountain Colombia SAS

01.2019 - 01.2024

Achieved sales goals and service targets by cultivating and securing new customer relationships.
Researched sales opportunities and possible leads to exceed sales goals and increase profits.
Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
Expanded market share with strategic territory planning and targeted prospecting.
Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
Identified upselling opportunities within existing accounts by staying informed about clients'' evolving needsrequirements.

CIBA Institute

11.2017 - 11.2018

Employed effective problem-solving techniques, increasing client satisfaction ratings.
Developed customized proposals that addressed specific client needs, ultimately securing their commitment and loyalty.
Exceeded sales targets by effectively managing a diverse portfolio of products and services.
Consistently monitored sales performance metrics, adjusting tactics as necessary to achieve desired results.
Leveraged strong negotiation skills to maximize profit margins while maintaining exceptional customer service standards.
Established long-lasting relationships with key clients through effective account management and consistent communication.
Facilitated relationships with target accounts through implementation of proven networking methods.
Created prospect rapport by approaching leads and cultivating strong business relationships through sales.
Conducted thorough market research to identify emerging trends, enabling proactive adjustments to sales strategies as needed.

Perfilaminas Y Aceros

06.2016 - 10.2017

Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
Implemented CRM system for better customer tracking, leading to improved follow-up processes and higher conversion rates.
Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
Participated in industry trade shows to represent company and generate valuable leads for future business growth.
Reviewed competitors'' offerings periodically to stay informed about industry trends and maintain a competitive edge.

Coca Cola FEMSA

04.2017 - 07.2017

Answered general marketing department inquiries by email, phone, and mail.
Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
Planned and executed internal and external marketing events.
Contributed to business growth by identifying upselling opportunities during client interactions and sharing relevant information with the sales team.
Collaborated with the sales team to develop customized proposals and product offerings for prospective clients.
Enhanced customer satisfaction by addressing inquiries, resolving issues, and providing timely solutions.

Berlitz Language School

10.2012 - 08.2015

Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
Exceeded quarterly targets consistently through diligent prospecting and tailored product presentations.
Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
Participated in industry trade shows to represent company and generate valuable leads for future business growth.
Reviewed competitors'' offerings periodically to stay informed about industry trends and maintain a competitive edge.

DIRECTV

12.2011 - 08.2012

Researched sales opportunities and possible leads to exceed sales goals and increase profits.
Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
Engaged in friendly conversation with customer to better uncover individual needs.
Answered customer questions about products and services, helped locate merchandise, and promoted key items.