Carolina Sitter Cortés

• Creation of diverse and engaging communication materials: press releases for external and internal audiences, articles.
• Assisting in the creation and revision of business strategy.
• Reviewing and correcting internal and external documents.
• Updating website content.

• Designing communication plans and strategies for high-impact social projects with substantial budgets from the European Union, foreign governments, and the Colombian Government.
• Crafted speeches and texts for various public speaking engagements.
• Writing articles, newsletters, and other content aimed at informing and retaining target audiences.
• Developed audience-specific communication strategies.
• Creating compelling content for various communication channels, both digital and traditional, catering to diverse audiences within the organization
• Leading the Reporteritos Comunitarios project, which involved mentoring and providing workshops to a group of young journalists from vulnerable areas, while assisting in the strategy's development.

• Translation services from Spanish to French for texts published in the scientific journal of the Santo Tomás University.

• Development of the communication strategy through digital channels and content creation.

• Coordination of the development, socialization, and adjustment of the communications strategy for different projects.
• Elaboration of content, coordination of design, and oversight of the editorial process for graphic, printed, and digital communication materials.
• Updating, monitoring, and evaluating the company's website and intranet.

In charge of communications for Air France and Disney in Colombia.

Air France:

• Responsible for writing and editing the internal magazine, Sin Fronteras for Colombia, Peru, Venezuela, Ecuador, and Chile.
• Produced press releases and articles for the media.

Disney:

• Led launches of new series and movies on the three Disney channels to achieve extensive coverage and establish a strong presence for the new products.
• Oversaw the execution of media plans and advertising campaigns.
• Ensured coverage of Disney events by foreign media outlets, including the United States and Argentina.

• News writer for the regional section, covering a wide range of topics including politics, events, tourism, and researching issues affecting the department
• Writing chronicles, conducting interviews, preparing reports, and delivering news articles.

• French teacher in Modern Languages career, teaching various subjects, including writing in French in different proficiency levels of the language.