Summary
Overview
Work History
Education
Skills
Timeline
LEADERSHIP EXPERIENCE
RELATED COURSEWORK
Generic

Brooke Hammond

Broomfield

Summary

Dynamic and results-driven senior living professional with a passion for connecting seniors and families to exceptional care and community. Proven track record in sales, marketing, and community relations, with a strong focus on goal achievement and growth. Spearheaded outreach and engagement efforts that drove occupancy from 0% to 50% in just 3 months. Known for building strong relationships, energizing teams, and turning strategic plans into measurable success.

Overview

7
7
years of professional experience

Work History

Community Relations Director

Cogir Management USA
05.2025 - Current
  • Developed strategic community outreach initiatives to enhance local partnerships and engagement.
  • Led cross-functional teams in executing programs that address community needs and foster collaboration.
  • Managed communications strategies, ensuring consistent messaging across various platforms and stakeholders.
  • Analyzed community feedback to refine programs and improve service delivery effectiveness.
  • Organized events that promoted organizational goals while increasing visibility within the community.
  • Collaborated with internal departments to align community relations efforts with overall organizational goals.
  • Managed social media channels, increasing brand awareness and engagement within the community.
  • Developed and distributed informational materials to keep constituents informed about organizational activities and milestones.
  • Strengthened community partnerships by organizing and executing outreach events.
  • Managed budgets allocated for community relations activities, ensuring responsible use of funds while maximizing impact on target populations.

Community Manager

DR Horton
03.2025 - 05.2025
  • Developed community engagement strategies enhancing resident satisfaction and participation.
  • Coordinated events promoting local businesses, strengthening community ties and visibility.
  • Managed online platforms to facilitate communication, foster relationships, and share updates effectively.
  • Analyzed community feedback to identify improvement areas, implementing solutions for enhanced services.
  • Addressed and resolved tenant complaints and inquiries, maintaining high satisfaction.
  • Managed social media channels effectively for improved brand visibility and increased audience interaction.
  • Maintained knowledge on lease and renewal rates to advocate for appropriate changes.
  • Handled all tenant logistics and leases and effectively scheduled appointments, showings, move-ins and move-outs.

Assistant Leasing Manager – Lease Up

Ascend at Pena Station – D.R. Horton
09.2024 - Current
  • Manage the leasing process with prospective tenants
  • Create urgency in the sales process from lead, prospect, to future tenant
  • Demonstrate a high level of customer service to future and current tenants
  • Close sales on all units to ensure maximized occupancy at all times
  • Maintain accurate and up-to-date records of prospective and current client history
  • Coordinate all social media posts for the property – Facebook, Instagram, and Google
  • Overseeing financial procedures including verifying renter income, processing monthly payments and executing default protocol
  • Creating organizational systems to support accurate record keeping, efficient financial transactions and prompt renter complaint resolutions
  • Responding directly and immediately when property-related issues arise
  • Supervise community and property management employees

Leasing Consultant – Lease Up

Ascend at Pena Station – D.R. Horton
03.2024 - 09.2024
  • Manage the leasing process with prospective tenants
  • Create urgency in the sales process from lead, prospect, to future tenant
  • Demonstrate a high level of customer service to future and current tenants
  • Close sales on all units to ensure maximized occupancy at all times
  • Maintain accurate and up-to-date records of prospective and current client history
  • Coordinate all social media posts for the property – Facebook, Instagram, and Google

Sales, Events and Marketing Coordinator

Affinity at Copperleaf – Axis Residential
07.2023 - 03.2024
  • Manage the leasing process with prospective tenants
  • Demonstrate the highest customer service to future tenants and current residents
  • Guide clients on tours, the application process, and close sales
  • Close sales on units to ensure maximized occupancy at all times as well as offering additional products and services to ensure customer satisfaction and maximize revenue flow
  • Maintain accurate and up-to-date records of prospective and current client history
  • Answer phone, email, and in-person communication in a timely and professional manner – ensuring the best customer service possible
  • Maintains community appearance and ensures repairs are noted and completed with community inspections and tours
  • Coordinates all resident functions and activities
  • Develops and publishes property calendars and flyers, which includes planned resident events, resident services, marketing and advertisements
  • Managed leasing documentation, ensuring compliance with company policies and local regulations.
  • Facilitated property tours, showcasing amenities and benefits to prospective residents.
  • Collaborated with marketing team to develop promotional materials and social media campaigns.

Sports and Special Events Manager

Kearney Visitors Bureau
09.2022 - 07.2023
  • Promote and sell Kearney to individuals and groups as a premier sport destination
  • Develop, manage and deliver sports bids and special events
  • Maintain relationships with local, state and national governing bodies and event planners
  • Travel to sports related trade shows to promote Kearney and Nebraska
  • Engage in sales activities that produce leads
  • Develop strong relationships with local sports facilities in order to enhance our ability to bring new events to Kearney
  • Develop and maintain positive working relationships with members of the local hospitality industry.
  • Provide on-site event presence on behalf of Kearney Visitors Bureau
  • Coordinated logistics for multiple venues, ensuring seamless event operations and guest experiences.
  • Led planning and execution of large-scale events to enhance community engagement.

Intern

University of Nebraska at Kearney
09.2018 - 05.2020
  • Assist in game day operations for many different collegiate sporting events; set up, take down, planning
  • Valuable experience in customer service by helping with season ticket renewal, sales and numerous events for UNK
  • Coordinated social media campaigns to increase audience engagement and event attendance.
  • Developed engaging marketing materials to promote athletic events and enhance brand visibility.
  • Increased event attendance by developing and implementing innovative marketing strategies.
  • Supported ticket sales initiatives by creating targeted email campaigns aimed at increasing season ticket holder retention rates.
  • Assisted in organizing promotional events, fostering community relations and brand loyalty.
  • Created visually appealing graphics for use across multiple platforms, boosting online engagement rates.
  • Assisted with game day operations, ensuring smooth execution of promotional activities and fan interactions.
  • Provided excellent customer service during in-person promotions and assisting guests at sporting events, enhancing their overall experiences while attending games or other related functions on campus.

Marketing Assistant

Tri-City Storm Hockey
09.2018 - 08.2019
  • Booked, planned and hosted birthday parties, private skating parties, and company events
  • Scheduled workers and supervised weekend public skate
  • Worked with Game Day Operations Director coordinating and planning promotions during hockey games
  • Helped schedule community relationship events with Stormy and the hockey team
  • Assisted in sales by helping get renewals from numerous corporate sponsors

Education

Bachelor of Science - Sports Management, Minor in Marketing and Management

University of Nebraska At Kearney
Kearney, NE
12.2019

Associate of Arts -

Hesston College
05.2016

Skills

  • Time Management
  • Adaptability
  • Communication
  • Computer Skills
  • Customer Service
  • Enthusiastic
  • Desire to learn
  • Team Oriented
  • Resident relations
  • Community networking
  • Sales management
  • Marketing communications
  • Community outreach
  • Teamwork and collaboration
  • Problem-solving
  • Attention to detail
  • Team collaboration
  • Organizational skills

Timeline

Community Relations Director

Cogir Management USA
05.2025 - Current

Community Manager

DR Horton
03.2025 - 05.2025

Assistant Leasing Manager – Lease Up

Ascend at Pena Station – D.R. Horton
09.2024 - Current

Leasing Consultant – Lease Up

Ascend at Pena Station – D.R. Horton
03.2024 - 09.2024

Sales, Events and Marketing Coordinator

Affinity at Copperleaf – Axis Residential
07.2023 - 03.2024

Sports and Special Events Manager

Kearney Visitors Bureau
09.2022 - 07.2023

Intern

University of Nebraska at Kearney
09.2018 - 05.2020

Marketing Assistant

Tri-City Storm Hockey
09.2018 - 08.2019

Bachelor of Science - Sports Management, Minor in Marketing and Management

University of Nebraska At Kearney

Associate of Arts -

Hesston College

LEADERSHIP EXPERIENCE

  • Nebraska Volleyball Academy Coach 2022-Present
  • Zion Lutheran Teaching Practicum Spring 2021
  • Leader for 2019-2020 Promotional Team for Storm Hockey
  • Part-Time Manager for the UNK Women’s Basketball Team 2017-2018
  • Prairie Duster Equestrian Drill Team 2014-2016
  • Jayhawker Roundup Rodeo Queen 2015
  • Hesston Public Library Tutor 2014-2016

RELATED COURSEWORK

  • Principles of Marketing
  • Principles of Management
  • Professional Selling
  • Organizational Behavior
  • Human Resource Management
  • Intro to Supply Chain Management
  • Legal Aspects of Sport and Recreation
  • Organization and Administration in Recreation, Sports and Events
  • Marketing in Sport, Recreation and Events

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Brooke Hammond