Summary
Overview
Work History
Skills
Accomplishments
Timeline
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Bernie Tomassetti

Bernie Tomassetti

Denver,CO

Summary

Dynamic Product Development Specialist with a proven track record at RIDE Snowboards, successfully launching over 5 innovative products annually. Expert in market research analysis and cross-functional collaboration, driving sales growth and enhancing brand positioning. Adept at stakeholder communication, fostering strong relationships to meet customer needs and exceed project milestones.

Overview

31
31
years of professional experience

Work History

Product Development Specialist

RIDE Snowboards
09.2009 - Current
  • Oversaw development of more than 5 new products each year.
  • Help design and test snowboards, boots, and bindings
  • Work closely with engineers, team, sales director, and Global Brand Director

Product Development Specialist

Dragon Optics
07.1996 - Current
  • Determined aspects such as packaging for comprehensive product development.
  • Studied emerging marketplace trends to determine demand for key product features.
  • Collaborated with Research and Development, Marketing and pro teams from development to product launch to achieve milestone deadlines.
  • Distinguished product issues and gathered information on customer experiences.
  • Conducted market research to understand customer needs and identify potential opportunities.
  • Identified opportunities for new products and improvements to existing products to increase sales.
  • Oversaw development of more than 10 new products each year.

Co-Owner

Chaos Skateboards
01.1995 - Current
  • Established foundational processes for business operations.
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Conducted target market research to scope out industry competition and identify advantageous trends.
  • Networked with other businesses and customers to increase sales opportunities and contacts.
  • Recruited, interviewed and hired new staff members and developed training materials for employees.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Interacted well with customers to build connections and nurture relationships.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.

General Manager/Buyer Manager, Sales

PowderTools Snowboard Shop
10.2001 - 04.2025
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Managed budget implementations, employee evaluations, and contract details.
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
  • Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
  • Formulated policies and procedures to streamline operations.
  • Developed and implemented strategies to increase sales and profitability.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Interacted well with customers to build connections and nurture relationships.
  • Reduced operational risks while organizing data to forecast performance trends.
  • Assisted in recruiting, hiring and training of team members.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Reported issues to higher management with great detail.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Implemented innovative programs to increase employee loyalty and reduce turnover.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Managed vendor purchase order dispatch, delivery, and invoicing to set contractual guidelines and maintain budgetary regulations.
  • Dispensed purchase orders to suppliers with accurate pricing, deadlines and terms and conditions.
  • Represented company at national and regional trade shows.
  • Performed extensive vendor and supplier research to identify cost-effective options and product availability.
  • Collaborated with buyers for special events and seasonal promotions to maintain adequate product stock and drive sales.
  • Analyzed inventory usage and assessed trends to provide maximum coverage for each time period.
  • Cultivated strong relationships with vendors to maintain and improve levels of customer service.
  • Completed monthly profit and loss performance reports.
  • Monitored inventory levels and avoided shortages with timely replenishment of stock.
  • Assessed areas of service concern and developed improvement plans.

Skills

  • Quality assurance management
  • Stakeholder communication
  • Intellectual property management
  • Market research analysis
  • Product lifecycle management
  • Technical production
  • Project management expertise
  • Brand positioning
  • Marketing strategy
  • Design thinking
  • Cost estimations
  • Project management
  • Cross-functional collaboration
  • Sales forecasting
  • Competitive analysis
  • Product issue resolution
  • Market value curation
  • Marketing
  • Vendor relations
  • Data-driven decision making
  • Audits
  • Trend forecasting
  • Manufacturing expertise

Accomplishments

Created Slash&Burn Banked Slalom which hosts 400+ snowboard athletes every year in Steamboat Springs, CO


Brought PowderTools Snowboard Shop from 250k to a 5 million dollar business


Do several fundraisers every year


Sponsor 65+ snowboard athletes from 8 years old to professional level including U.S. Snowboard Olympic Team

Timeline

Product Development Specialist

RIDE Snowboards
09.2009 - Current

General Manager/Buyer Manager, Sales

PowderTools Snowboard Shop
10.2001 - 04.2025

Product Development Specialist

Dragon Optics
07.1996 - Current

Co-Owner

Chaos Skateboards
01.1995 - Current

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Bernie Tomassetti