Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Ashley Butler

Lee's Summit,MO

Summary

Dynamic and results-driven leader with extensive experience in Customer Success, Service, and Enablement, driving operational excellence, revenue growth, and employee engagement. Proven track record of reducing gross churn by 50%, implementing scalable systems to streamline post-sale workflows, and introducing best practices that enhance communication and productivity for dispersed teams. Adept at aligning cross-functional teams with long-term corporate goals, mentoring staff to achieve peak performance, and fostering a culture of accountability and innovation. Skilled in leveraging data-driven insights to improve customer health, employee sentiment, and operational efficiency. Passionate about building strategies that deliver measurable impact on business outcomes.

Overview

9
9
years of professional experience

Work History

Director of Operations

Recognize Services LLC
07.2023 - Current

Key Accomplishments:

  • Reduced churn by 50% from 2023 to 2024 through improved processes, customer engagement strategies, and scalable solutions.
  • Successfully implemented a CS CRM to automate post-sale workflows, enhance communication, and improve visibility into customer health and engagement.
  • Introduced a new performance evaluation process to track team productivity and drive continuous improvement.
  • Designed and deployed internal staff surveys to measure employee sentiment and engagement, fostering a more connected and productive workforce.
  • Launched initiatives to improve communication across a dispersed workforce, including meeting best practices, problem-solving methodologies, and optimized Slack usage.

Key Responsibilities:

  • Oversaw daily operations across multiple departments, ensuring seamless coordination and efficient execution of tasks.
    Monitored budget and utilized operational resources.
  • Oversaw day-to-day production activities in accordance with business objectives.
  • Oversaw successful implementation of operational strategies and policies to drive organizational growth and productivity.
    Collaborated with senior management to develop and execute long-term corporate goals and objectives.
  • Mentored and coached team members to foster productive and engaging work environment.
  • Conducted regular performance reviews to assess team progress, providing constructive feedback and guidance for continuous improvement.
  • Defined, implemented, and revised operational policies and guidelines.
  • Identified opportunities for cost reduction and process improvement, implementing changes that resulted in significant savings.
  • Launched successful initiatives to automate repetitive tasks, freeing up staff to focus on strategic projects and value-added activities.

Senior Customer Success Operations Manager

Zoom Video Communications
02.2019 - 12.2022
  • Define and drive implementation of customer success processes and procedures to support rapid growth and scale for global CS org
  • Influence development and strategy for customer success systems, supporting improvements to drive higher engagement and ensure positive customer experience
  • Provide technical enablement to global CS org including training and documentation
  • Improve global adoption of CS systems and processes QoQ/YoY
  • Coordinate with CS Leadership on their goals to maximize productivity and outcomes. Provide regular oversight to ensure actualization of goals
  • Establish meetings and communications cadence, associated reporting and agenda requirements, and team preparedness
  • Work closely with cross-functional teams and users to define requirements, testing, and implementation of system enhancements
  • Collaborate with multiple cross-functional teams on various initiatives to improve collaboration, efficiency and customer experience
  • System Administration of CS CRM system (Totango/Gainsight)
  • Systems Proficiency: Asana, JIRA, ServiceNow, Zendesk, G-Suite, Salesforce, Totango, Gainsight, Guru, Workramp

Customer Success Enablement Manager

Zoom Video Communications Inc.
07.2018 - 02.2019
  • Developed scalable eLearning onboarding program for various internal roles using Workramp LMS
  • Implement, author and manage verifications and accuracy of CS Content Resources in Guru knowledge base
  • Established CS Mentor program to assist with new hire onboarding
  • Track onboarding program enrollments, completions and competencies
  • Improved time to onboarding by 40% with self-paced learning compared to full instructor-led onboarding

Customer Enablement Manager

BombBomb LLC
01.2016 - 07.2018
  • Develop, produce and deliver strategic web-based training sessions and programs for external customers
  • Maintain and iterate existing training courses with product enhancements
  • Facilitate daily onboarding webinars to new customers
  • Develop additional training around unique themes and topics including new product features and releases
  • Develop customized training experience for key events and partners
  • Provide auxiliary support for other Customer Success efforts including Zendesk support, unique outbound calling campaigns, customer retention efforts, dunning recovery, professional services support, and more

Education

Bachelor of Arts - Communication Studies

University of Missouri
Kansas City, MO
2010

Skills

  • Systems management
  • Project management
  • Solutions development
  • Strategic planning and communications
  • Change management
  • Critical thinking
  • Problem solving
  • Team leadership
  • Cross-functional collaboration
  • Training and mentoring
  • Needs analysis
  • Unsurpassed work ethic
  • Operational efficiency
  • Workforce planning
  • Strategic planning

Accomplishments

    2022 - Key contributor in design/build/launch of complex platform to platform CS CRM Migration

    2021 - Customer Success Operations MVP

    2021 - Fully ramped two (2) new Operations Managers at Zoom while successfully managing existing workload and ongoing business needs.

    August 2021 - Assisted with CS CRM workflows overhaul including establishing new processes for scale, proactive outreach and early warning detection, as well as enhanced KPIs and reporting.

    May 2021 - Successfully planned, managed, and implemented global SFDC data re-architecture project changes for CS CRM.

    May 2021 - Established product-specific health scoring within Totango.

    2020 - Customer Success Operations MVP

    2019 - Customer Success Operations MVP

Timeline

Director of Operations

Recognize Services LLC
07.2023 - Current

Senior Customer Success Operations Manager

Zoom Video Communications
02.2019 - 12.2022

Customer Success Enablement Manager

Zoom Video Communications Inc.
07.2018 - 02.2019

Customer Enablement Manager

BombBomb LLC
01.2016 - 07.2018

Bachelor of Arts - Communication Studies

University of Missouri
Ashley Butler